Tag: Program Director
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Coaching Makes a Difference But How Much Does Radio Value & Support It?
"Most radio stations don't arm programmers with a hitting coach or offensive coordinator. They expect one person to do it all."
BSM Podcast – Season 2 – Episode 9 – Dan Mason – CBS Sports Network
On the 9th episode of Season 2, radio executive turned play by play announcer Dan Mason joins the show to discuss the various stages...
BSM Podcast Episode 7: Tom Lee & Dave Shore – Veteran Sports Radio PD’s
The 7th episode of the Barrett Sports Media Podcast features an in-depth discussion on the current state of sports radio. Two former programmers with...
The Top 20 Mid-Market Program Directors of 2016 Are…
This week the on-air talent have enjoyed their fifteen minutes of fame, but now it's time to give some attention to the brand leaders...
The Top 20 Major Market Program Directors of 2016 Are…
For the past four days, the on-air talent have been the focus of conversation. But now it's time to recognize the brand leaders who...
The First 100 Days of a New Brand Leader
Sports and politics don't often mix well. But in this instance, there are some similarities between the job that awaits the new President of...
Simple Ways To Measure Self-Improvement
Now that 2016 has passed us by, and you've returned from a winter break and began to settle back into your normal routine, I...
The Intersection of Content and Advertising
In today's rapidly changing world, sports media consumers are making it known that they want less interruptions during their programming experiences. The problem though,...
Playing The Game Without Coaches
Imagine this scenario. It's the fourth quarter, less than a minute left, your football team is down 1 point, and your offense is on...
Striking While The Iron Is Hot
Landing a job can be a very emotional and tiring process. In most cases, candidates wrestle with numerous questions about whether to stay or...