Tag: Program Director

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The Industry According to Gary Jay, Land Shark Promotion Studio

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"Radio cannot afford to become a tired jukebox with 15 minutes of commercials every hour."

Attention Spans Are 40 Seconds. What Does That Mean for Radio?

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"Listener Eye Contact is the most important skill an air personality — regardless of format — can develop."

Why Mike Golic Returning Is a Home Run Hire for ESPN Radio

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"If ESPN Radio wanted to make the strongest statement possible about its commitment to the platform, there may not have been a better option available at this moment than bringing Mike Golic home. Sometimes the smartest move isn't chasing what's next. It's recognizing the value of what already worked."

Has the C-Suite Generation of Hard Work and Ethics Lost Its Way

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"I'm saddened that it's often the largest media companies — those that rely on creative content and entertainment — that repeatedly eliminate the very people who helped build those organizations into the giants they have become."

Five Ways Classic Rock/Hits Program Directors Can Stay on Target

Columns Mike Stern Mike Stern -
"Always focusing on what they do and how to do it better."

Brandon Young Named PD and Morning Host at Star Country 95.9

Music David Hill David Hill -
"His previous Country format experience in nearby Longview gives him relevant regional context."

94.9 The Bull Announces Ashley Layfield, Corey Calhoun Hires

Music David Hill David Hill -
"Corey's experience across multiple markets, combined with his passion for Country music and audience engagement, makes him a perfect fit for afternoons on 94.9 The Bull"

Why Oliver Tree’s Death Matters More to Radio Than You Think

Columns David Hill David Hill -
"In moments like this, the people closest to the audience may have the sharpest read. "

What Radio Can Learn From the Global Journey of Brian Thomas’ Success

Columns Kevin Robinson Kevin Robinson -
"Reinvention in our business is far from a detour. Instead, we should treat reinvention as part of our ongoing professional growth."

The Industry According To…Todd Sievers, CO5 Music

Features Keith Cunningham Keith Cunningham -
"Radio has lost some of its leverage because it has aged with its audience. It needs to get back to breaking artists, and showing the audience what is next and why youthful listeners should care."

How Scott Masteller Is Rewriting the Playbook and Transforming 97.5 The Fanatic

Features John Mamola John Mamola -
"That made it really easy for me to get back into this. Knowing that if I can walk away from this at some point and realize I helped all these talents get to a better place then I’ve done something pretty good"

Brand Managers Are Overlooking One Very Important Detail

Columns Jeff Lynn Jeff Lynn -
The stream was unlistenable. The levels were inconsistent between music, sweepers and commercials. Reentry between commercials and the morning show was terrible.

Decisions With Good Intentions Can Have Unintended Consequences

Columns Bob Lawrence Bob Lawrence -
What process do we all use to make our decisions, and do we measure more than just the obvious desired effect and consider the waves of unintended consequences that may result?

Are Program Directors in Sports Radio’s Future?

Columns Demetri Ravanos Demetri Ravanos -
“Jason Barrett has discussed the business evolving to the point the program director role is eliminated for years.”
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Attention Spans Are 40 Seconds. What Does That Mean for Radio?

Columns 0
"Listener Eye Contact is the most important skill an air personality — regardless of format — can develop."

Why Mike Golic Returning Is a Home Run Hire for ESPN Radio

Columns 0
"If ESPN Radio wanted to make the strongest statement possible about its commitment to the platform, there may not have been a better option available at this moment than bringing Mike Golic home. Sometimes the smartest move isn't chasing what's next. It's recognizing the value of what already worked."

Has the C-Suite Generation of Hard Work and Ethics Lost Its Way

Columns 0
"I'm saddened that it's often the largest media companies — those that rely on creative content and entertainment — that repeatedly eliminate the very people who helped build those organizations into the giants they have become."

How Matt Barrie Is Prepared To Tackle the Challenge of Hosting SEC Nation

Features 0
"If you're a college football junkie like I am, there are few jobs with ESPN that scratch that itch. SEC Nation is one of them."