Tag: Programming

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60 Minutes Producer Henry Schuster Exits

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"I have been thinking about leaving for a while now, and when the opportunity presented itself in February, I took it."

The Industry According to Gary Jay, Land Shark Promotion Studio

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"Radio cannot afford to become a tired jukebox with 15 minutes of commercials every hour."

Attention Spans Are 40 Seconds. What Does That Mean for Radio?

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"Listener Eye Contact is the most important skill an air personality — regardless of format — can develop."

Why Mike Golic Returning Is a Home Run Hire for ESPN Radio

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"If ESPN Radio wanted to make the strongest statement possible about its commitment to the platform, there may not have been a better option available at this moment than bringing Mike Golic home. Sometimes the smartest move isn't chasing what's next. It's recognizing the value of what already worked."

Scott Masteller Exits ESPN Radio

Radio Jason Barrett Jason Barrett -
Longtime ESPN Radio programming executive Scott Masteller has exited the network, where he’s had a nearly 14 year run. Most recently ESPN Radio’s Senior Director Radio...

The 3 Amigos Join 95.7 The Game

Radio Jason Barrett Jason Barrett -
95.7 The GAME (KGMZ-FM), the Bay Area’s New Sound for Sports, announced today a new program “The Three Amigos” for 95.7 The GAME’s Saturday...

Producing a Top Rated Radio Show

Radio Jason Barrett Jason Barrett -
What goes into producing a top rated afternoon show? How has the position changed over the years? Check out this great video which was produced...

Does a Programming Clock Matter?

Columns Jason Barrett Jason Barrett -
I'm often asked by fellow colleagues in the broadcasting industry for my thoughts on what makes an effective programming clock. I usually offer my...

Broadcasting LIVE From Big Events

Columns Jason Barrett Jason Barrett -
As the sports radio business grows and revenues for the format increase, the same can't be said for the commitment of radio stations to...

Why Strong Branding and Imaging Is Needed In Sports Talk Radio

Columns Jason Barrett Jason Barrett -
In today's radio word there are brands with a heavy focus on branding and imaging and others which put a lesser importance on it....

The Blurred Lines of Play By Play Partnerships

Columns Jason Barrett Jason Barrett -
In the broadcasting business, a "flagship station" is the broadcast outlet which originates a television or radio network, or a particular radio or television program....

Darren McKee – 104.3 The Fan

Features Jason Barrett Jason Barrett -
The first time I became aware of Darren "D-Mac" McKee was in the late 2000's. He was working for AM 950 The Fan in...

Tackling The Sports Radio Universe

Columns Jason Barrett Jason Barrett -
Look around the country today and you're sure to find former football players invading your sports talk radio dial. This wasn't always the case...

Being An Entertainer Has Its Benefits

Columns Jason Barrett Jason Barrett -
Broadcasters are trained to be fair and balanced and provide a neutral point of view to the audience. Whether it's studying the industry in...
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The Industry According to Gary Jay, Land Shark Promotion Studio

Features 0
"Radio cannot afford to become a tired jukebox with 15 minutes of commercials every hour."

Attention Spans Are 40 Seconds. What Does That Mean for Radio?

Columns 0
"Listener Eye Contact is the most important skill an air personality — regardless of format — can develop."

Why Mike Golic Returning Is a Home Run Hire for ESPN Radio

Columns 0
"If ESPN Radio wanted to make the strongest statement possible about its commitment to the platform, there may not have been a better option available at this moment than bringing Mike Golic home. Sometimes the smartest move isn't chasing what's next. It's recognizing the value of what already worked."

Has the C-Suite Generation of Hard Work and Ethics Lost Its Way

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"I'm saddened that it's often the largest media companies — those that rely on creative content and entertainment — that repeatedly eliminate the very people who helped build those organizations into the giants they have become."