When the deal is completed, Connoisseur Media will consist of 218 radio stations in 47 markets, covering roughly 20% of all United States radio markets.
"As production costs for physical advertising and digital elements continue to rise, local business advertising budgets are under increasing pressure."
"AM radio may never return to its former dominance. But its survival will depend on becoming more local, more authentic, and more creatively connected to the digital habits of modern consumers."