Tag: Radio Business
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Looking at New Nielsen Data After the Debut of the 3-Minute Rule
Nielsen’s initial data using “apples to apples” masked the fact that radio listening has been on the decline for years.
NAB Thanks 20 Bipartisan Senators For Resolution Against New Radio Performance Tax
"Their support will help ensure that local radio stations can continue serving our communities for years to come.”
How Nielsen is Affected By the Opportunity Costs of DEI Initiatives
Now that the company is owned by private equity, you can bet that every expenditure is scrutinized. If Nielsen is big on DEI, what are Nielsen’s opportunity costs?
Audacy Expands Podcast Sales and Distribution Deal with CBS to Add News and Entertainment
Audacy has been the ad sales and distribution partner for the television brand's sports division since 2022.
Cumulus Media Posts 2.1% Revenue Decline in 2024
Overall, Cumulus reported a net loss of $283.3 million during the year.
Cumulus Media Inks Partnership with Quu for In-Dash Visual Messaging
“We look forward to the transformative results this partnership will bring.”
How to Create Nielsen PPM Custom Measurement Periods
In the past, I’ve described some of my “tricks” to help understand Nielsen rating results more fully. The best way to get to the...
Audacy COO Susan Larkin Named to NAB Radio Board of Directors
Larkin replaces former Audacy CEO David Field on the NAB Radio Board of Directors.
How Valerie Geller Has Seen Creating Powerful Radio Change in the Past 30 Years
"The difference is we are no longer sitting on the mountain telling people what they are going to be listening to."
Media Executives Gain By Getting Out of Their Comfort Zones
"By escaping my comfort zone, I was able to gain insights to be more effective helping my clients, our readers, and my business."