Tag: Radio Industry
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Why Impact Matters More Than Your Ratings Performance
At this time of the year, I like to look back at the goals I set personally and professionally, and plan for the new...
Reflecting on Radio, Accountability, and Change As I Sign Off
"Outside of the use of AI, there is almost nothing truly new in all radio and music."
The Truth Behind Why Concert Ticket Prices Are So Expensive
"The battle against marked up ticket prices and scalpers isn’t going away anytime soon."
The Industry According To….Rich Tunkel, Nielsen
"Radio is perceived to be the least effective media, when the data shows just the opposite."
What Taylor Swift, John Daly, Dick Biondi, and Great Radio Brands Teach Us About Being Remarkable
"You don’t have to be the best to be remarkable."
Black Box Group Launches 30/60/90-Day Brand Bursts
"No Retainers. No Decks. Just Speed & Progress."
Radio Stations That Ignore the Holidays Are Missing a Big Opportunity
"Let’s not be the one house on radio street that doesn’t put up holiday decorations.'
Zero 9:36: The DIY Rock Artist Blending Metal, Rap, and Pop for a New Generation
"I never intended for the music to go this heavy."
Holiday Ticket Sale Begins For the 2026 Barrett Media Audio Summit
"With the holidays upon us, we wanted to help make it a little lighter on your wallet."
Radio Content Fails When Expectations Don’t Match
"It’s natural to want to create excitement, urgency or to convey “bigness”. Just make sure it’s for the right moment and that the payoff meets the promise."