Tag: Radio Promo Meeting

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David Samson Underestimated What Radio Means to Baseball

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"We don’t need baseball on radio anymore."

Why Fox News’ Ratings Slump Isn’t the Warning Sign Everyone Thinks

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People are tired, man. And oftentimes, the most likely answer is the correct one.

FOX Sports Turned World Series Pregame Coverage Into a Championship Performance

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"In a broadcast where every detail mattered, FOX’s production staff delivered a performance worthy of the game's biggest stage."

Major League Baseball Has a Problem, and the NFL Is Only Part of It

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"Baseball can control whether there are baseball games to watch in 2027. If owners and players can't figure that out, they won't have to worry about the NFL stealing their audience."

Promo Meeting: ‘Crock Stars’ And ‘Furry Fridays’

Promo Meeting Jeff Lynn Jeff Lynn -
There are two surefire ways to connect with your listeners and people in general. Kids and pets.

Promo Meeting: Executive Orders For Your Show

Promo Meeting Jeff Lynn Jeff Lynn -
What I am about to suggest comes with a healthy dose of caution. Do not step on a political landmine, but have some fun.

Promo Meeting: Surprising and Delighting the Audience With Fun Ideas and Cool Prizes

Promo Meeting Jeff Lynn Jeff Lynn -
I used to tell air talent that they should have an answer to this question at the end of their shift. “What did I do to delight and surprise the listener today?”

Promo Meeting: Ideas, Concepts And Thought Starters For Music Radio

Promo Meeting Jeff Lynn Jeff Lynn -
When I was working for then Entercom Madison, we found a way to create a huge remote crowd, deliver prospects to the client, and create a fun atmosphere.

Promo Meeting: Ideas, Concepts And Thought Starters For Music Radio

Promo Meeting Jeff Lynn Jeff Lynn -
If you have something unique that you would like to share or have highlighted, I would love to hear from you—email jeff@barrettmedia.com

Promo Meeting: Ideas, Concepts And Thought Starters For Music Radio

Columns Jeff Lynn Jeff Lynn -
Every staff member at every station will receive an admonition about using the Super Bowl in marketing. It’s a big NO! Period, full stop.

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Why Fox News’ Ratings Slump Isn’t the Warning Sign Everyone Thinks

Columns 0
People are tired, man. And oftentimes, the most likely answer is the correct one.

FOX Sports Turned World Series Pregame Coverage Into a Championship Performance

Columns 0
"In a broadcast where every detail mattered, FOX’s production staff delivered a performance worthy of the game's biggest stage."

Major League Baseball Has a Problem, and the NFL Is Only Part of It

Columns 0
"Baseball can control whether there are baseball games to watch in 2027. If owners and players can't figure that out, they won't have to worry about the NFL stealing their audience."

Eutopia Credits Hard Work and New York Pride for SiriusXM Success

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“Once you can rock the mic in a state where you can hardly pronounce any of the towns, but you still connect with the people, you feel like you can make it anywhere, especially where you’re from."