I don’t know that people are talking about this enough. FOX isn’t just joining the fight against YouTube. Instead, it’s showing up with a roster of assets few rivals can match. And now it’s dancing with the prettiest partner in the room.
The transaction would also position FOX as the country's third-largest media distributor, behind YouTube and the newly combined Paramount Skydance and Warner Bros. Discovery.
"He did have an offer I couldn’t refuse. The opportunity to do TV daily, and laugh, was a no-brainer. Plus, if you don’t like it, Mo and I blame Matthew."
We are living through a media revolution, and if anyone claims to know where things are going, be sure to check back in a few years and see how far their projections were from reality.
While competitors like Disney, Paramount, and NBCUniversal poured billions of dollars into platforms, infrastructure, and original content, FOX largely sat back. Some criticized the company for moving too slowly. But patience paid off.
"Today, we take the next step: bringing together the most valuable live content portfolio in video consumption with the preeminent streaming platform through which America watches it. This combination will transform the scope of our company into high-growth verticals and yield a step change in our overall growth profile."
Borrell Associates projects that figure will climb considerably over the next four years as the industry undergoes what it describes as a "great reshuffling."