"This is imperative for us. You never know what’s going to happen with AI … So, just being at the beginning stages of it and really enhancing and jumping fully in has been really valuable for us as business."
“KBZT has always been about the freedom of experimentation,” says Pritchard. “When the station launched we were raging against the corporate rock machine, but we were always flexible.”
"This is imperative for us. You never know what’s going to happen with AI … So, just being at the beginning stages of it and really enhancing and jumping fully in has been really valuable for us as business."