Barrett Media
Jason Barrett is the President and Founder of Barrett Media since the company was created in September 2015. Prior to its arrival, JB served as a sports radio programmer, launching brands such as 95.7 The Game in San Francisco, and 101 ESPN in St. Louis. He also spent time programming SportsTalk 950 in Philadelphia, 590 The Fan KFNS in St. Louis, and ESPN 1340/1390 in Poughkeepsie, NY. Jason also worked on-air and behind the scenes in local radio at 101.5 WPDH, WTBQ 1110AM, and WPYX 106.5. He also spent two years on the national stage, producing radio shows for ESPN Radio in Bristol, CT. Among them included the Dan Patrick Show, and GameNight.
You can find JB on Twitter @SportsRadioPD. He’s also reachable by email at Jason@BarrettMedia.com.
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Sports Radio
Travis Kelce: ‘You Got to Be Able to Set Yourself for What Happens After Football’
"We hadn’t had those conversations every single week, and now we have two hours set aside every single week to talk football, catch up on things and just be brothers."
Sports Media Reacts to the Death of Bob Uecker
"He brought joy to countless listeners through his wit, charisma, and love for baseball, Milwaukee, and all of Wisconsin, creating a legacy that will forever be cherished."
Bob Uecker Passes Away at Age of 90
"He brought joy to countless listeners through his wit, charisma, and love for baseball, Milwaukee, and all of Wisconsin, creating a legacy that will forever be cherished."
Matt Cahill Elevated to Brand Manager of The Team 980
"I'm absolutely thrilled to lead Team 980 into the future with our outstanding group."
Adam Silver: ‘There’s Never Been More Engagement in the NBA Than There is at This Moment’
"When you look at it as a global league, absolutely, it’s not even close, but even domestically, but people are consuming our games in other forms."
Sports Columns
Broadcast Agents are Focused on Digital Opportunities, Why Aren’t More Radio Stations?
You have zero opportunity to succeed in the future. Your station is what people commonly refer to as 'Dead Man Walking'.
NBA GameTime on NBA TV is Hoops Heaven for Any Fan of ‘The Association’
The show is a thorough and complete package for NBA viewers meting out a perfectly prescribed dose of highlights, analysis, news, and previews.
Is Access Losing Its Value in Sports Media?
We’re in an age where access comes at the expense of actual content. The decision makers have decided that it trumps quality, and that sucks.
3 Real Concerns For The Radio Industry
"This format used to launch the biggest and best shows in the business. Now, how many 'hit' shows exist featuring talent under 35 years old?"
Wanted: Young, Hard Working Content Creators
As I talk to Market Managers and Program Directors, one of the things I often hear about is how difficult it is to find good, young talent.
Sports Television
FOX Sports, LIV Golf Agree to Multiyear Media Rights Deal
"FOX Sports is excited to broadcast the LIV Golf League, showcasing athletes at the top of their game competing at an elite level for viewers across the nation."
Bleacher Report, House of Highlights Enter Multiyear Content Partnership with NFL
"By aligning NFL content with Bleacher Report’s digital-first content platform, we can expand the reach of our sport and deliver the content fans crave on a new level."
Charlotte Hornets, WSOC-TV to Simulcast Five Games on Free, Over-The-Air Television
"This is a great opportunity to bring our games to a wider audience and increase the exposure of our games."
FOX Sports Announces Super Bowl LIX Coverage Plans, Includes 4K Live Stream of Game on Tubi
Two days before Super Bowl LIX is set to kick off, FOX will present a five-hour stretch of programming featuring its roster of studio programming from FS1.
Bobby Marks Signs Contract Extension with ESPN
The extension for Marks comes ahead of The Walt Disney Company beginning a new 11-year media rights contract with the NBA.
News Radio
Red Apple Audio Networks to Produce One-Hour Inauguration Special
The one-hour special, dubbed Inauguration: 2025 is available for stations to run at their convenience through Monday, January 20th.
Shows From NPR, Dan Bongino Take Top 3 Spots in December 2024 Podcast Rankings From Triton Digital
It marked the third consecutive month those three programs took home top finishes.
Chris Krok Exits Nights at WBAP in Dallas
His exit coincides with a recent social media post that received pushback.
The Josh Hammer Show Joins 660 AM The Answer in Dallas
The Salem Media Group Dallas station joins stations in Seattle, St. Louis, and Miami which are already broadcasting the program.
Ramsey Network Launches Podcast Hosted by Ken Coleman Focused on Success
"I have so much fun doing this show — it’s incredibly rewarding to dive deep into these conversations, and I can’t wait to share these incredible stories with our audience.”
News Columns
How News/Talk Radio Stations Can Localize Syndicated Hosts, And Why Those Hosts Should Want to Do the Same
While some of these hosts are serving hundreds of stations, others are only on dozens of stations, with plenty of room to grow in the years ahead.
Why News/Talk Radio — From the C-Suite to the Producer’s Booth — Should Lead the Push to Reverse TikTok Ban
If you like revenue, ratings, and relevance, TikTok is a tool, not a competitor, and not something to fear.
3 Tips for News/Talk Radio Hosts as the Legislative Session Approaches
We have a simple job. We need to reflect on the concerns, lives, and interests of our audience.
Radio Stations Like KFI, KNX, and KABC Were There During a Natural Disaster — Will Yours?
Emergency information in a ubiquitous, uninterrupted manner is dependent on budgets that a lot of stations just don’t have.
Say it Loud and Proud: More News Talk Radio Listening Takes Place on AM/FM Radio and Streaming Than Any Other Format
AM/FM radio has 69% of all time spent listening to news audio content. If you want to reach a news audience and you're not on news radio, you're doing your client or company a disservice.
News Television
NBC News Shuffles White House Reporters Ahead of Inauguration of Donald Trump
The network announced that Capitol Hill reporter Garrett Haake will move to the White House beat as a senior correspondent.
NewsNation Names Leland Vittert to Primetime in Place of Dan Abrams, Signs Elizabeth Vargas to Extension
NewsNation has announced it is moving Leland Vittert to...
MSNBC President Rashida Jones to Exit, Rebecca Kutler Named Interim President
Jones has served in the role for the past four years, but told executives and employees at the outlet the time was right to consider other roles after the network has seen a drop in ratings since the 2024 presidential election.
Rachel Maddow to Return to MSNBC Nightly During First 100 Days of Donald Trump Presidency
Maddow shared that the request for the show came directly from MSNBC President Rashida Jones.
Will Cain Tabbed to Replace Neil Cavuto in Fox News Daily Lineup
"Will Cain brings years of experience to the 4 PM hour as an accomplished broadcaster and a lawyer and we look forward to adding his insights to what will no doubt be another historic news cycle ahead this year.”
Music News
Laura Dickerson Adds APD/Middays At Q99.7 Atlanta
She will maintain her role as Music Director for Top 40 104.1 KRBE, Houston while also continuing to host "H-Town Nights with Laura.
Mega 96.3 Reschedules This Weekend’s CALIBASH Concert
In light of the ongoing crisis and the uncertainty that continues to affect the city, SBS has made the decision to postpone the highly anticipated CALIBASH concert event.
Bret Connor Joins Chris Matthews For New Kissin 92.3 Boise Morning Show
Connor joins from sister AC Magic 97.7 KQFC, where he also hosted mornings.
Warner, Sony, BMG All Cancel GRAMMY week events
“It is with heavy hearts that we announce BMG will no longer host its Pre-Grammy Party on Tuesday, January 28."
J.C. Fernandez Exits Mix 94.1 Las Vegas And ‘Mercedes In The Morning’
Fernandez said that he would still be seen on KLAS Channel 8, Las Vegas, and on the YouTube Show ‘Cars, Shops & Collections!’
Music Columns
How News/Talk Radio Stations Can Localize Syndicated Hosts, And Why Those Hosts Should Want to Do the Same
While some of these hosts are serving hundreds of stations, others are only on dozens of stations, with plenty of room to grow in the years ahead.
Why News/Talk Radio — From the C-Suite to the Producer’s Booth — Should Lead the Push to Reverse TikTok Ban
If you like revenue, ratings, and relevance, TikTok is a tool, not a competitor, and not something to fear.
3 Tips for News/Talk Radio Hosts as the Legislative Session Approaches
We have a simple job. We need to reflect on the concerns, lives, and interests of our audience.
Radio Stations Like KFI, KNX, and KABC Were There During a Natural Disaster — Will Yours?
Emergency information in a ubiquitous, uninterrupted manner is dependent on budgets that a lot of stations just don’t have.
Say it Loud and Proud: More News Talk Radio Listening Takes Place on AM/FM Radio and Streaming Than Any Other Format
AM/FM radio has 69% of all time spent listening to news audio content. If you want to reach a news audience and you're not on news radio, you're doing your client or company a disservice.
Podcasting
Fox News Contributor Raymond Arroyo to Launch Show with iHeartPodcasts
Fox News contributor Raymond Arroyo has announced the launch...
‘Music Saved Me’ With Lynn Hoffman Joins iHeartPodcasts Network
The show features compelling stories of passion and resilience, showcasing musicians who have navigated their challenges.
YouTube ‘Investing Heavily’ to Support Audio, Podcast Content
“Google has lots of places where this content could live, and we’re talking with many of those teams, and we will look to integrate into all of those services as it makes sense.”
Brian Stelter to Exit ‘Inside the Hive’ Podcast with Vanity Fair
"Every week, I learned something new from the guests here at the table, and I hope you did as well."
SiriusXM CEO Jennifer Witz: Podcasting ‘Provides the Best Opportunity For Us to Monetize Through Advertising’
"We can look to pursue a slightly broader set of audiences, because we’re selling to advertisers across audiences and they want to make sure they have younger audiences as well.”
Jason Barrett is the President and Founder of Barrett Media since the company was created in September 2015. Prior to its arrival, JB served as a sports radio programmer, launching brands such as 95.7 The Game in San Francisco, and 101 ESPN in St. Louis. He also spent time programming SportsTalk 950 in Philadelphia, 590 The Fan KFNS in St. Louis, and ESPN 1340/1390 in Poughkeepsie, NY. Jason also worked on-air and behind the scenes in local radio at 101.5 WPDH, WTBQ 1110AM, and WPYX 106.5. He also spent two years on the national stage, producing radio shows for ESPN Radio in Bristol, CT. Among them included the Dan Patrick Show, and GameNight.
You can find JB on Twitter @SportsRadioPD. He’s also reachable by email at Jason@BarrettMedia.com.
Sports Radio
Travis Kelce: ‘You Got to Be Able to Set Yourself for What Happens After Football’
"We hadn’t had those conversations every single week, and now we have two hours set aside every single week to talk football, catch up on things and just be brothers."
Sports Media Reacts to the Death of Bob Uecker
"He brought joy to countless listeners through his wit, charisma, and love for baseball, Milwaukee, and all of Wisconsin, creating a legacy that will forever be cherished."
Bob Uecker Passes Away at Age of 90
"He brought joy to countless listeners through his wit, charisma, and love for baseball, Milwaukee, and all of Wisconsin, creating a legacy that will forever be cherished."
Matt Cahill Elevated to Brand Manager of The Team 980
"I'm absolutely thrilled to lead Team 980 into the future with our outstanding group."
Adam Silver: ‘There’s Never Been More Engagement in the NBA Than There is at This Moment’
"When you look at it as a global league, absolutely, it’s not even close, but even domestically, but people are consuming our games in other forms."
Sports Columns
Broadcast Agents are Focused on Digital Opportunities, Why Aren’t More Radio Stations?
You have zero opportunity to succeed in the future. Your station is what people commonly refer to as 'Dead Man Walking'.
NBA GameTime on NBA TV is Hoops Heaven for Any Fan of ‘The Association’
The show is a thorough and complete package for NBA viewers meting out a perfectly prescribed dose of highlights, analysis, news, and previews.
Is Access Losing Its Value in Sports Media?
We’re in an age where access comes at the expense of actual content. The decision makers have decided that it trumps quality, and that sucks.
3 Real Concerns For The Radio Industry
"This format used to launch the biggest and best shows in the business. Now, how many 'hit' shows exist featuring talent under 35 years old?"
Wanted: Young, Hard Working Content Creators
As I talk to Market Managers and Program Directors, one of the things I often hear about is how difficult it is to find good, young talent.
Sports Television
FOX Sports, LIV Golf Agree to Multiyear Media Rights Deal
"FOX Sports is excited to broadcast the LIV Golf League, showcasing athletes at the top of their game competing at an elite level for viewers across the nation."
Bleacher Report, House of Highlights Enter Multiyear Content Partnership with NFL
"By aligning NFL content with Bleacher Report’s digital-first content platform, we can expand the reach of our sport and deliver the content fans crave on a new level."
Charlotte Hornets, WSOC-TV to Simulcast Five Games on Free, Over-The-Air Television
"This is a great opportunity to bring our games to a wider audience and increase the exposure of our games."
FOX Sports Announces Super Bowl LIX Coverage Plans, Includes 4K Live Stream of Game on Tubi
Two days before Super Bowl LIX is set to kick off, FOX will present a five-hour stretch of programming featuring its roster of studio programming from FS1.
Bobby Marks Signs Contract Extension with ESPN
The extension for Marks comes ahead of The Walt Disney Company beginning a new 11-year media rights contract with the NBA.
News Radio
Red Apple Audio Networks to Produce One-Hour Inauguration Special
The one-hour special, dubbed Inauguration: 2025 is available for stations to run at their convenience through Monday, January 20th.
Shows From NPR, Dan Bongino Take Top 3 Spots in December 2024 Podcast Rankings From Triton Digital
It marked the third consecutive month those three programs took home top finishes.
Chris Krok Exits Nights at WBAP in Dallas
His exit coincides with a recent social media post that received pushback.
The Josh Hammer Show Joins 660 AM The Answer in Dallas
The Salem Media Group Dallas station joins stations in Seattle, St. Louis, and Miami which are already broadcasting the program.
Ramsey Network Launches Podcast Hosted by Ken Coleman Focused on Success
"I have so much fun doing this show — it’s incredibly rewarding to dive deep into these conversations, and I can’t wait to share these incredible stories with our audience.”
News Columns
How News/Talk Radio Stations Can Localize Syndicated Hosts, And Why Those Hosts Should Want to Do the Same
While some of these hosts are serving hundreds of stations, others are only on dozens of stations, with plenty of room to grow in the years ahead.
Why News/Talk Radio — From the C-Suite to the Producer’s Booth — Should Lead the Push to Reverse TikTok Ban
If you like revenue, ratings, and relevance, TikTok is a tool, not a competitor, and not something to fear.
3 Tips for News/Talk Radio Hosts as the Legislative Session Approaches
We have a simple job. We need to reflect on the concerns, lives, and interests of our audience.
Radio Stations Like KFI, KNX, and KABC Were There During a Natural Disaster — Will Yours?
Emergency information in a ubiquitous, uninterrupted manner is dependent on budgets that a lot of stations just don’t have.
Say it Loud and Proud: More News Talk Radio Listening Takes Place on AM/FM Radio and Streaming Than Any Other Format
AM/FM radio has 69% of all time spent listening to news audio content. If you want to reach a news audience and you're not on news radio, you're doing your client or company a disservice.
News Television
NBC News Shuffles White House Reporters Ahead of Inauguration of Donald Trump
The network announced that Capitol Hill reporter Garrett Haake will move to the White House beat as a senior correspondent.
NewsNation Names Leland Vittert to Primetime in Place of Dan Abrams, Signs Elizabeth Vargas to Extension
NewsNation has announced it is moving Leland Vittert to...
MSNBC President Rashida Jones to Exit, Rebecca Kutler Named Interim President
Jones has served in the role for the past four years, but told executives and employees at the outlet the time was right to consider other roles after the network has seen a drop in ratings since the 2024 presidential election.
Rachel Maddow to Return to MSNBC Nightly During First 100 Days of Donald Trump Presidency
Maddow shared that the request for the show came directly from MSNBC President Rashida Jones.
Will Cain Tabbed to Replace Neil Cavuto in Fox News Daily Lineup
"Will Cain brings years of experience to the 4 PM hour as an accomplished broadcaster and a lawyer and we look forward to adding his insights to what will no doubt be another historic news cycle ahead this year.”
Music News
Laura Dickerson Adds APD/Middays At Q99.7 Atlanta
She will maintain her role as Music Director for Top 40 104.1 KRBE, Houston while also continuing to host "H-Town Nights with Laura.
Mega 96.3 Reschedules This Weekend’s CALIBASH Concert
In light of the ongoing crisis and the uncertainty that continues to affect the city, SBS has made the decision to postpone the highly anticipated CALIBASH concert event.
Bret Connor Joins Chris Matthews For New Kissin 92.3 Boise Morning Show
Connor joins from sister AC Magic 97.7 KQFC, where he also hosted mornings.
Warner, Sony, BMG All Cancel GRAMMY week events
“It is with heavy hearts that we announce BMG will no longer host its Pre-Grammy Party on Tuesday, January 28."
J.C. Fernandez Exits Mix 94.1 Las Vegas And ‘Mercedes In The Morning’
Fernandez said that he would still be seen on KLAS Channel 8, Las Vegas, and on the YouTube Show ‘Cars, Shops & Collections!’
Music Columns
How News/Talk Radio Stations Can Localize Syndicated Hosts, And Why Those Hosts Should Want to Do the Same
While some of these hosts are serving hundreds of stations, others are only on dozens of stations, with plenty of room to grow in the years ahead.
Why News/Talk Radio — From the C-Suite to the Producer’s Booth — Should Lead the Push to Reverse TikTok Ban
If you like revenue, ratings, and relevance, TikTok is a tool, not a competitor, and not something to fear.
3 Tips for News/Talk Radio Hosts as the Legislative Session Approaches
We have a simple job. We need to reflect on the concerns, lives, and interests of our audience.
Radio Stations Like KFI, KNX, and KABC Were There During a Natural Disaster — Will Yours?
Emergency information in a ubiquitous, uninterrupted manner is dependent on budgets that a lot of stations just don’t have.
Say it Loud and Proud: More News Talk Radio Listening Takes Place on AM/FM Radio and Streaming Than Any Other Format
AM/FM radio has 69% of all time spent listening to news audio content. If you want to reach a news audience and you're not on news radio, you're doing your client or company a disservice.
Podcasting
Fox News Contributor Raymond Arroyo to Launch Show with iHeartPodcasts
Fox News contributor Raymond Arroyo has announced the launch...
‘Music Saved Me’ With Lynn Hoffman Joins iHeartPodcasts Network
The show features compelling stories of passion and resilience, showcasing musicians who have navigated their challenges.
YouTube ‘Investing Heavily’ to Support Audio, Podcast Content
“Google has lots of places where this content could live, and we’re talking with many of those teams, and we will look to integrate into all of those services as it makes sense.”
Brian Stelter to Exit ‘Inside the Hive’ Podcast with Vanity Fair
"Every week, I learned something new from the guests here at the table, and I hope you did as well."
SiriusXM CEO Jennifer Witz: Podcasting ‘Provides the Best Opportunity For Us to Monetize Through Advertising’
"We can look to pursue a slightly broader set of audiences, because we’re selling to advertisers across audiences and they want to make sure they have younger audiences as well.”
Jason Barrett is the President and Founder of Barrett Media since the company was created in September 2015. Prior to its arrival, JB served as a sports radio programmer, launching brands such as 95.7 The Game in San Francisco, and 101 ESPN in St. Louis. He also spent time programming SportsTalk 950 in Philadelphia, 590 The Fan KFNS in St. Louis, and ESPN 1340/1390 in Poughkeepsie, NY. Jason also worked on-air and behind the scenes in local radio at 101.5 WPDH, WTBQ 1110AM, and WPYX 106.5. He also spent two years on the national stage, producing radio shows for ESPN Radio in Bristol, CT. Among them included the Dan Patrick Show, and GameNight.
You can find JB on Twitter @SportsRadioPD. He’s also reachable by email at Jason@BarrettMedia.com.
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