Tag: Scott Hanson

Browse our Latest articles!

The Industry According To: Kathleen, Kesley, & Chris, Columbia Records

0
"Relationships matter. Analytics matter. Being able to speak the language matters."

Why TikTok Followers Don’t Equal Radio Talent

0
"Some creators can. Others simply do not translate."

Tom Brady’s Viral Weekend Was A Business Lesson Sports Media Missed

0
"Far too many were eager to mock a staged wrestling angle, a promotional appearance, or a calculated branding move that they overlooked what was actually happening."

Why Cumulus Sees Xperi Data as a Big Data Breakthrough for Radio

0
"We're excited because we feel this is a step forward in using technology to change the way people think about radio. This is really the big data moment for radio, at least as we see it."

Barrett Media’s Top 20 Sports Television Talent of 2025

2025 Jason Barrett Jason Barrett -
"This gives you an idea of how the industry collectively views the best of the best on sports television."

NBC Sports Announces Full ‘Gold Zone’ Broadcast Team for 2026 Milan Cortina Winter Olympics

Sports BSM Staff BSM Staff -
"A Winter Games brings with it new challenges, but that presents opportunities to try some new things while still embracing what viewers enjoyed"

NFL Redzone Commercial Load Shows Slight Increase Since Beginning of the Season

Sports BSM Staff BSM Staff -
"RedZone ran eight 15-second double-box ads — a total of two minutes of commercial time — evenly split between the early and late windows"

Why Chris Rose Is a Rose That Blooms Every Sunday on NFL GameDay Highlights

Columns John Molori John Molori -
"I like survivors in the TV game. It’s a true test of fortitude out there, with career pitfalls at every turn. But Rose is not only a survivor; he is a thriver"

How Scott Hanson Is Guiding ‘RedZone’ Through Changing Times With NFL Media

Features John Mamola John Mamola -
"To the extent that Disney [ESPN] was interested in the RedZone aspect of this, they're interested in it because it's a galactic success. In show business, you don't mess with a success"

Sports Media Reacts To Commercial Insertion Into RedZone

Television BSM Staff BSM Staff -
"Sports media online shared their reaction to the news of commercials being included full time in RedZone programming"

How NFL RedZone Will Handle Commercial Insertion For 2025 Season

Television BSM Staff BSM Staff -
"The plan calls for a limited number of advertisements strategically placed across the show’s more than seven hours of continuous football coverage each Sunday"

Scott Hanson Open to Idea of Hosting a College Football RedZone

Radio BSM Staff BSM Staff -
"College is not quite as accessible to the frontal lobe of the American sports fan as it is in the NFL"

Why An ESPN College Football RedZone Is Destined To Fail

Columns Demetri Ravanos Demetri Ravanos -
"Now that ESPN owns the RedZone brand, ideas to expand into other sports are natural, but they ignore the realities of why RedZone works"

Scott Hanson Wasn’t Sure if Return to ‘NFL RedZone’ Was Going To Happen

Radio BSM Staff BSM Staff -
"There was quite a knockdown drag out negotiation, but I'm thrilled to be back."
123Page 1 of 3

Popular

Why TikTok Followers Don’t Equal Radio Talent

Columns 0
"Some creators can. Others simply do not translate."

Tom Brady’s Viral Weekend Was A Business Lesson Sports Media Missed

Columns 0
"Far too many were eager to mock a staged wrestling angle, a promotional appearance, or a calculated branding move that they overlooked what was actually happening."

Why Cumulus Sees Xperi Data as a Big Data Breakthrough for Radio

Radio 0
"We're excited because we feel this is a step forward in using technology to change the way people think about radio. This is really the big data moment for radio, at least as we see it."

A.I. in Radio: Where Is the Uncrossable Line?

Columns 0
"A.I. does not live in local markets, play games at your remotes, connect with listeners, or comprehend what culture you have built inside your cluster."