Tag: Sierra H Broadcasting

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Counting the Ballots on the Dashboard: Turning In-Car Data Into Street-Level Wins

"Lock in every data point, or you leave incredible metrics on the table."

What Scott Shannon Taught Me About Radio, Golf, and Generosity

"When the Stones walked in, disappointment hit me — I knew the conversation was over."

Why SiriusXM Is Investing Heavily in News and Talk Radio

Its portfolio includes properties that reach tens of millions of listeners. That infrastructure doesn't just super serve music fans or sports bettors — it's tailor-made for talk.

How Fox News Audio’s ‘No Fear’ Strategy Built It for the Digital Age

Fox News Audio Senior Vice President John Sylvester isn't...

Mega 104.3 Names Xavier “The X Man” as New Afternoon Host

"I was on a for a brief moment years back on Sundays with "The X-Man Oldies Show" but now I'm back weekday afternoons from 3p-7p"

Eric Rosado Named Director of Content at Sierra H Radio

Rosado said, “I am very excited to join Sierra H Broadcasting, who puts people first and believes in local radio."

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What Scott Shannon Taught Me About Radio, Golf, and Generosity

"When the Stones walked in, disappointment hit me — I knew the conversation was over."

Why SiriusXM Is Investing Heavily in News and Talk Radio

Its portfolio includes properties that reach tens of millions of listeners. That infrastructure doesn't just super serve music fans or sports bettors — it's tailor-made for talk.

How Fox News Audio’s ‘No Fear’ Strategy Built It for the Digital Age

Fox News Audio Senior Vice President John Sylvester isn't...

Can Bussin’ With the Boys Be the Beginning of NASCAR’s Survival Plan?

"What this partnership can do is give NASCAR another opportunity to reconnect with younger audiences through a more authentic voice than traditional television coverage often provides."