"The Highmark Stadium opener rose 5% over last year's Thursday Night Football season debut. Meanwhile, it jumped 21% above last season's full-year average of 15.33 million."
"I don't want to put nobody's agency on blast. But y'all know who you are. Y'all know we've reached out, and you made it abundantly clear you're not gonna let your clients come on the show."
"The Big 12 may look back at this deal as necessary survival in a restructured college athletics landscape. Or it may look back at it as the moment it decided an energy drink was worth more than its soul."
Day 2 of the 2026 Barrett Media Audio Summit Presented by Point to Point Marketing is taking place inside the SVA Theater in New York City. Barrett Media Sports...
"If this is the opinion business, there's no need for apologies. Being wrong comes with the territory. What matters is having the conviction to make the call in the first place and the credibility to own the outcome afterward."
"I don't want to put nobody's agency on blast. But y'all know who you are. Y'all know we've reached out, and you made it abundantly clear you're not gonna let your clients come on the show."