Tag: sports media

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Is ESPN Overcomplicating Super Bowl LXI With Too Many Viewing Options?

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"The Super Bowl is more than a football game, it's America culture. ESPN doesn’t have to convince viewers why they should watch, as it has worked to do with the College Football Playoff National Championship."

Strategic Solutions Research’s Hal Rood Explains What The Podcast Study 2026 Reveals

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“There definitely is a flashing yellow light for ad load. Now, is it a red alert yet? No, but we’re seeing the canary in the coal mine.”

Rock Radio Should Steal From Ash Dykes’ Congo Basin Stunt

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"Stunts don’t need to be death-defying — they can take place in the studio or at a client location instead of on a river full of killers."

Darien Southerland Built 101.1 The Pulse on Faith, Country, and Real Radio

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"Country music, Marjorie Taylor Greene, deer hunting, King James Bibles, and four-by-four pickup trucks. That's my avatar."

Sports Media Offers Dianna Russini Advice for a Potential Second Act

Features John Mamola John Mamola -
"With her background and possibly some conversations with franchises ahead of time, I could totally see her regaining access and rebuilding her credibility within the league."

Skip Bayless Calls ESPN, Stephen A. Smith Reunion His Career ‘Rebirth’

Sports Jason Barrett Jason Barrett -
"It was just a restart of the greatest thing that has ever happened to me in my lifetime, my on-air chemistry…with Stephen A. Smith."

The NFL Schedule Release Rewards Brands That Own the Moment

Columns Jason Barrett Jason Barrett -
"The NFL doesn't need you to make it interesting. It already is."

Ted Turner’s Legacy Offers a Blueprint To Inspire Sports Media

Columns John Mamola John Mamola -
"Sports media doesn’t need another Ted Turner because there will never be another one. What it does need are more leaders, executives, and on-air talents willing to channel the same fearless spirit that made him successful."

Elle Duncan to Craig Carton: Russini-Vrabel Story Doesn’t Define Women Broadcasters

Sports Jason Barrett Jason Barrett -
“If you are chauvinistic enough to associate the actions of one and apply them to all women, and you were never going to take a woman seriously anyway on her job, you were always going to minimize why she got that role.”

ESPN’s 2026 Stanley Cup Playoffs Ratings Surge 69% in Historic First Round

Sports Jason Barrett Jason Barrett -
"Strong rivalries and consistent promotion are clearly connecting with viewers.'

Would Sports Media Executives Follow the NFL’s AI Scouting Example?

Columns John Mamola John Mamola -
"If NFL front offices can rely on AI to sort through hundreds of prospects, identify hidden value, and ultimately make smarter draft decisions, there’s no reason sports media can’t apply that same thinking to its own version of scouting."

Stephen A. Smith Opens Up: Near-Death, Politics, the Truth About ESPN’s First Take, and Feuding With Jason Whitlock

Sports BSM Staff BSM Staff -
"What folks are trying to manufacture and create to swell interest is what I've been doing for 30 years."

The 2026 Barrett Media Audio Summit Welcomes Jeff Smulyan, Mark Chernoff, Kevin Clark, Brandon Tierney, Joon Lee and Kraig Riley

Columns Jason Barrett Jason Barrett -
The 2026 Barrett Media Audio Summit presented by Point to Point Marketing continues bolstering its lineup to assure attendees learn from the best in...

Is Outrage the Only Strategy Left in Sports Media?

Columns Jason Barrett Jason Barrett -
"Clicks, views, and chatter might generate noise, produce a momentary ratings spike, and help you trend on Twitter, but that doesn't define success anymore."
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Strategic Solutions Research’s Hal Rood Explains What The Podcast Study 2026 Reveals

Features 0
“There definitely is a flashing yellow light for ad load. Now, is it a red alert yet? No, but we’re seeing the canary in the coal mine.”

Rock Radio Should Steal From Ash Dykes’ Congo Basin Stunt

Columns 0
"Stunts don’t need to be death-defying — they can take place in the studio or at a client location instead of on a river full of killers."

Darien Southerland Built 101.1 The Pulse on Faith, Country, and Real Radio

Features 0
"Country music, Marjorie Taylor Greene, deer hunting, King James Bibles, and four-by-four pickup trucks. That's my avatar."

How News/Talk Hosts Can Spot Bad Midterm Election Polls Before Election Day

Columns 0
This shouldn’t take much time and, in fact, might add to the on-air conversation. The host can give real reasons why some of the polls about your market’s midterms are good or bogus, beyond “How can Candidate X be ahead?” or “You can’t believe any of the polls.”