"I honestly didn't need to prove anything to anybody or myself. I didn't do it for that reason. I did it for the 49ers organization. They've had my back during this."
"If I know that the show is really good. The people I trust and respect, they know the show is really good. That counts as success for me, and we'll sort the rest out afterwards."
Borrell Associates projects that figure will climb considerably over the next four years as the industry undergoes what it describes as a "great reshuffling."