"Every Super Bowl city I’ve covered had some charm. None of them were disasters. This is like pizza—even the “bad” ones aren’t really bad. It’s just levels."
"This activation allows us to deliver timely, location-specific information directly to the dashboard and enhance the event experience for thousands of football fans in a way that’s never been done before."
"When play-by-play is no longer yours to lean on, the only things left are the strength of the voice, the trust of the audience, and the reason listeners choose you when the game isn’t on."
Borrell Associates projects that figure will climb considerably over the next four years as the industry undergoes what it describes as a "great reshuffling."