"David battled stage four renal cell cancer for six long years. It metastasized to his bones two years ago. He never stopped fighting or trying new treatments."
This same strategy can apply to a story that may pre-date your time in the market where you’re hosting your show. Study up, but lean on those who know.
"A lot of that with these syndicated companies is 'Oh, yeah. This is our guy. This is our woman, we'll put them on.' That's kind of the way radio works."
Many news radio hosts and stations took the opportunity to observe the phenomenon, while others shared photos, videos, and sometimes memes, about the event.
With radio, the top of the hour always begins with a self-aggrandizing, overly-produced introduction to a program I may have been listening to for half an hour already.