A Starnes Country Christmas will include live musical performances, special holiday-themed guests, and Christmas trivia with celebrity panelists, among other items.
"Fortunately, the AM band is still very strong here. And when people in Idaho can see and touch their favorite personalities -- or my little local show -- in the age of digital humanizes the station."
Here’s the truth that leadership needs to grasp: if pay doesn’t come up for the talent that drives the product, the format will lose those people. Not “may.” Will.
"Listeners want to hear a little bit more analysis and commentary along with their news. I love the idea of being the guy to bring that kind of a show to people in the morning on KOA."
The collective brain power of the people remaining in the radio business can surely come up with ideas that would catch the public’s attention and make money, right?