Tag: UFC

"The event generated an estimated 64 billion media impressions valued at $1.1 billion across broadcast and online platforms."

"The day we announced that we did a $7.7 billion deal, the executives at the NFL said, "How the f**k did we not get this money, and how did we not know that kind of money was sitting open."

"According to Paramount+, of that 8.2 million average, 7 million viewers came from the U.S. and 1.2 million from Latin America. Additionally, the event reached 17 million total unique viewers — those who watched at least one minute of the broadcast."

"I just got off the phone with David Ellison [Founder and CEO of Skydance Media]. He's going crazy. Out of the gates from the first fight, the fight exceeded all their expectations."

"I can’t afford it. There’s no fu**ing way we can do this again. I’ll never do the Sphere again, and we’ll never do this again."

"Who's watching this on a Monday morning? It's not Saturday night, so I think that's going to affect the global number. It's a work day."

"As a guy that's represented the country in wrestling and the things that I've done, I've always wanted to go to the White House. Now, I have an opportunity to do it. Plus, to do it with fighting and representing the UFC. That's crazy to me."

"Whether people love it, hate it, or are simply curious about it, they're going to be talking about it. That's exactly why CBS should want it on broadcast television."

"We have found that on average, the folks watching UFC on Paramount+ are 15 years younger than our average audience before UFC, so for us that’s a massive unlock."

"Power Slap is the most successful thing I've ever been a part of in such a short amount of time."