Tag: video podcasting

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Trend Jacking: The Low-Cost Marketing Strategy Radio Needs Right Now

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"One word of caution: do not jack what you do not understand."

Sevendust’s Lajon Witherspoon on 30 Years of Rock’s Most Underrated Band

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"I think we were just able to paint this portrait of that in time, in real time."

The Digital Cul-de-Sac: How Algorithms Are Limiting Music Discovery

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"The algorithm is no longer just helping listeners find music. In many cases, it is deciding what discovery even means."

What Does the Future of OutKick Look Like Without Clay Travis

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"In today's media landscape, audiences don't simply follow websites. They follow people. They invest in personalities, perspectives, and voices they trust."

Video Podcast Time Virtually Mirrors Audio-Only Podcasts, New Edison Research Data Shows

Business Garrett Searight Garrett Searight -
"Both types of consumption are virtually the same. There’s a lot of it. There’s a lot of people who listen to audio only. And there’s a lot of people who watch actively.”

Can News/Talk Radio Still Catch the Video Podcasting Boat Before It’s Too Late?

Columns Garrett Searight Garrett Searight -
Big dollars and big deals are being inked in the video podcasting space. And yet, news/talk radio brands still largely don't have video strategies.

Netflix Inks Deal with Spotify to Bring Podcasts From Bill Simmons, Others to Streaming Service in 2026

Business BNM Staff BNM Staff -
“With video podcasts on the rise, our partnership with Spotify ensures we bring the full video versions of these top shows to Netflix and Spotify."

Netflix is On the Prowl for YouTube Creators — Would News Podcasters Consider a Switch?

Features Garrett Searight Garrett Searight -
"YouTube is great for discoverability, sure, but Netflix brings a level of prestige that’s hard to ignore."

77% of Podcast Consumers Alternate Between Audio and Video Usage, New Coleman Insights and Amplifi Media Dat Shows

Business BNM Staff BNM Staff -
"It’s not enough to say lots of people use YouTube for podcasts. The way they are using YouTube is also changing.”

iHeartMedia is About to Miss the Boat on Video Podcasting Unless Bob Pittman Changes Course

Columns Garrett Searight Garrett Searight -
The game is changing. Strike that, the game has changed. So why is Bob Pittman dragging his feet?

More Than One-Third of Spotify’s Top Podcasts Were Published in Video Format in 2024, Up Almost 20%

Business BNM Staff BNM Staff -
According to a report in Forbes, more than one-third of Spotify's top audio podcasts were also aired as video podcasts. This figure is an...

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Sevendust’s Lajon Witherspoon on 30 Years of Rock’s Most Underrated Band

Features 0
"I think we were just able to paint this portrait of that in time, in real time."

The Digital Cul-de-Sac: How Algorithms Are Limiting Music Discovery

Columns 0
"The algorithm is no longer just helping listeners find music. In many cases, it is deciding what discovery even means."

What Does the Future of OutKick Look Like Without Clay Travis

Columns 0
"In today's media landscape, audiences don't simply follow websites. They follow people. They invest in personalities, perspectives, and voices they trust."

How Daniel Cormier Is Approaching Calling UFC Freedom 250 as a Landmark Moment for the Sport of MMA

Features 0
"As a guy that's represented the country in wrestling and the things that I've done, I've always wanted to go to the White House. Now, I have an opportunity to do it. Plus, to do it with fighting and representing the UFC. That's crazy to me."