"From the first show this morning through the final segment tonight, we're bringing fans everything they need to know about one of the biggest stories in NBA history."
“We are always looking for game-changing technological innovations that deliver exceptional results for our affiliates and modernize the audio ecosystem.”
The study reveals that 7 million alone in the season's debut weekend consumed play-by-play broadcasts, with that figure expanding to 18 million for the duration of September.
“If you’re not tweaking, you’re not evolving; if you’re not evolving, you’re not getting better [and] if you’re not getting better, you’re getting worse.”
The study shows that among U.S. drivers, 59% of all audio time spent in cars is with AM/FM Radio, while 85% of ad-supported listening happens on terrestrial radio.
"From the first show this morning through the final segment tonight, we're bringing fans everything they need to know about one of the biggest stories in NBA history."