Tag: Westwood One
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Why Layoffs at Cumulus Highlight One of Radio’s Biggest Lies to Employees
This industry calls itself the radio business, the media business, the broadcast industry. Nobody calls it the media family. That's not an accident.
Arizona Cardinals Name J.P. Shadrick As New Radio Play by Play Voice
"I'm fired up to work with A.Q. Shipley too, his great personality combined with his in-depth knowledge of the game in all aspects makes him a top-tier analyst."
Westwood One Cuts Affiliate Relations Staff in Department Downsizing
The cuts come as Westwood One's parent company, Cumulus Media, prepares to exit its pre-packaged Chapter 11 bankruptcy.
Advertiser Interest in Podcasting Hits 12-Year High Despite Gap in Actual Spend
"Results show 93% have discussed podcast advertising as a potential investment. Meanwhile, only 76% currently advertise in podcasts, and 74% plan to in the next six months."
Jim Rome Show Adds Video Distribution On YouTube Beginning June 22
"This should come as no surprise, as we've been building out this channel. We are really pleased with how it's grown. We're really pleased with your reaction to it. So, come Monday, the show will air live on YouTube."
Is The Daily Wire Missing AM/FM Radio Now?
The conservative digital media landscape is more crowded than ever, with new voices, new platforms, and new shows competing for the same eyeballs every single day. Radio, by contrast, is a far less saturated environment for nationally syndicated content.
82% of Advertising Agencies Now Buying Programmatic Audio Ads, Cumulus/Westwood One Data Shows
A series of Advertiser Perception studies commissioned by Cumulus and Westwood One shows a near 2x increase in programmatic audio advertising usage compared to 2022.
How Dan Bongino Stepped Away and Became a Better Broadcaster
"Anyone who says they do not change is not being honest. You cannot go through that experience unchanged."
Is It Time for Cumulus Media to Sell Westwood One and Walk Away?
If a buyer could be found that doesn't own local stations, the problem goes away.