BSM President Jason Barrett connects with his former colleague John Lund on the eighth episode of Season 3 of the BSM Podcast. The conversation covers John’s career travels, what separates a good and bad PD, how hosts can help or hurt themselves entering a new market, why dominating the conversation doesn’t always help a show succeed, the most difficult moment of his career, and more.
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AREAS COVERED WITH JOHN:
- How he got his foot in the door in the sports radio business
- What out of market hosts need to do to connect in a new city
- Being willing to sacrifice your shot to make your partner look good
- The qualities that separate a good and bad program director
- What the biggest challenges are to programming a good brand
- How do you adjust to working with a GM who operates differently
- Balancing being critical and soft while hosting on a flagship station
- What a talent should be doing to maximize their value thru sales
- Quick Hits: Tom Tolbert, Best/Worst city, Producers, Divorce or fun features
- The most difficult moment of his sports radio career and how he handled it
FROM THE GUEST
John’s Twitter handle: @JohnLundRadio
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