Spanish Broadcasting System is adding a new manager in Florida. All Access reports Fernando Bauermeister has been named general manager of WYPO in Orlando and WSUN in Tampa Bay/Ft. Lauderdale. Baumermeister, who spent a decade working at SBS starting in 1995, says he’s happy to return.
“I am excited to come back to the SBS family and help the company grow its footprint in the Florida market,” Bauermeister said. “We’ve put together a dream team comprised of experienced and successful professionals who are actively helping local and national advertisers achieve their marketing goals. El Zuevo Zol’s programming features the most influential personalities, the hottest Latin contemporary music and limited commercial interruption, for the best overall listening experience.”
Albert Rodriguez, President and Chief Operating Officer of SBS, heaped praise on the re-hiring.
“Fernando is a valuable asset to our company,” Rodriguez said. “He has extensive experience in the audio market, specifically in the Orlando and Tampa area. We are happy to have him on board and in a short period of time have seen great results.”
Bauermeister formerly worked at the Cox-owned WOEX. Miami-based Spanish Broadcast System was founded in 1983 and owns radio stations in Florida, Puerto Rico, Los Angeles, Chicago, and New York.