Syndicated radio host Joe Pags understands how to connect with his audience on social media. But despite a massive following on multiple platforms, Pags insists that he rarely reads the comment sections.
Pags told his national audience Monday that he limits his social interactions to prevent wasting time with internet trolls.
“This social media stuff makes my brain hurt half the time,” Pags said. “Social Media is something that I don’t think they ever expected it to be when they started it. It turns out that they know they can control the way people think with the various dopamine receptors and things.”
Pags noted that he’s become “very good” at not reading comments. He said he still encourages people to engage with his accounts.
“I want people to comment, and I want people to like and share but I really think the comment section is for people to comment to each other,” he said.
Pags said recently he broke his unspoken rule of not commenting when he engaged a viewer on YouTube about a comment he made regarding Georgia Gov. Brian Kemp resigning as the Secretary of State.
“I normally would just ignore the comments but on YouTube it’s a different system where they give you notifications and this one popped out to me,” Pags said. “I had to go and say something.”
“Reading comments is such a waste of time unless it’s something short saying thanks or something like that,” he added.