Mid-West Family Broadcasting has spun the format wheel again in South Bend, IN.
Top 40 WQLQ (Live 99.9) has flipped to Alternative. This is the second straight day the cluster has made format news. Yesterday, dropping WQLQ-HD3 (96.1 The Ton) in favor of a Sports simulcast with 960 WSBT.
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Debuting today at noon Eastern, the station is positioned as “The Alternative,” debuting with Foo Fighters “Best Of You.”
The Top 40 brand debuted in October 2016.
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