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Texas Public Radio has appointed Ashley Alvarado to the role of President and CEO.
Alvarado will join Texas Public Radio (TPR) in December to oversee daily operations and spearhead TPR’s strategy and programming across broadcast, streaming, and digital platforms.
She comes to TPR from Southern California Public Radio, where she has held several roles since 2012, including Vice President of Community Engagement & Strategic Initiatives, Director of Community Engagement, and Public Engagement Editor. Additionally, Alvarado served as Board President of Journalism That Matters from 2016 to 2023.
Alvarado said, “From my first interaction, I’ve been impressed with the team at Texas Public Radio. Here is an organization that is thinking about what it needs to serve its audiences now and into the future. That means impeccable journalism that reflects and engages the people who makeup San Antonio and meets them where they are: on-air, online, and in person. It means taking the work seriously but also having fun and boldly representing what makes San Antonio such a special place. I want to thank the TPR board for this opportunity to support and grow alongside the team that makes up Texas Public Radio.”
TPR Board Chair Lori Castillo added, “A true innovator, Ashley is among the most experienced and respected executives working in public media today. Her lifelong passion for journalism together with her impressive track record of transformational leadership make us confident that Ashley is the right leader to move TPR into the future and transform how we engage existing and new audiences.”
Texas Public Radio operates regional networks anchored by Public News/Talk 89.1 KSTX and Classical 88.3 KPAC in San Antonio. Alvarado takes over the role previously held by Joyce Slocum, who passed away in March following a prolonged illness.
