Yearly Archives: 2024

Browse our exclusive articles!

Inside the NBA Has Built Something ESPN Can’t Simply Recreate

"Inside the NBA didn’t just cover basketball. It changed what sports television could be. And sometimes the best way to preserve a legacy is to know when you’ve reached the final buzzer."

Why SuperTalk 99.7 WTN’s Dan Mandis and Matt Murphy Climbed 36 Flights for Charity

"Some people may disagree with some of the things we say as talk show hosts, but the one thing I believe we can all agree on is helping our local community. And I think that's what we aim to do."

The Industry According To: Jeff Federman

"Advertisers should expect us to establish metrics before the campaign begins, measure the right behaviors and report what happened afterward."

Harry Douglas Explains Why His NFL Mindset Still Drives His ESPN Radio Career

"I don’t want to be like anyone, because I’ve always wanted to be myself. Everything I’m doing now I literally said I would do. If I put my mind to it and set it in stone, then there’s a great chance it’s going to happen."

SportsRadio 94WIP Retains Sizable Lead in Philadelphia Winter Ratings Book

"Joe DeCamara and Jon Ritchie completed their first full winter book as a duo since the retirement of Angelo Cataldi last February. For the quarter, the duo delivered the best performance among all WIP shows."

Non-Compete Ruling is a Game Changer

Here is an idea for companies as it relates to retaining top talent in any department of the office - treat your people well. Don't treat them like they are Employee No. 716 and disposable.

Mel Kiper Jr. of ESPN Makes the NFL Draft What It Is

Kiper is the King of the NFL Draft. He is Elvis Presley, except instead of Kentucky Rain, he sings about Kentucky linebackers.

NBA on TNT is Focused on the Here and Now

"It’s like peanut butter and jelly – it just goes together, the 'NBA on TNT.'"

Do Radio Advertising Clients Want an Immediate Return, Long-Term Growth or Both?

It's OK to do occasional price and item ads to generate leads a few times a year at critical times. But, month in and month out, run that jingle and make them laugh or cry to build a business.

Popular

Why SuperTalk 99.7 WTN’s Dan Mandis and Matt Murphy Climbed 36 Flights for Charity

"Some people may disagree with some of the things we say as talk show hosts, but the one thing I believe we can all agree on is helping our local community. And I think that's what we aim to do."

The Industry According To: Jeff Federman

"Advertisers should expect us to establish metrics before the campaign begins, measure the right behaviors and report what happened afterward."

Harry Douglas Explains Why His NFL Mindset Still Drives His ESPN Radio Career

"I don’t want to be like anyone, because I’ve always wanted to be myself. Everything I’m doing now I literally said I would do. If I put my mind to it and set it in stone, then there’s a great chance it’s going to happen."

Classic Rock Sommeliers: Why Radio Needs Them

"There is no five-page manual on how to train a Classic Rock host to be a sommelier."
spot_imgspot_img