Five years after selling OutKick, Clay Travis is exiting the brand he founded. He’s also has a new deal with Fox News.
What We Know: Travis will depart OutKick after spending the past 15 years building the platform. As part of the move, the outlet will become a vertical within Fox News Digital. Clay Travis will remain involved with the OutKick brand in some capacity. He’ll continue to host OutKick the Show with Clay Travis on FS1. The program airs on Wednesdays at 6 PM ET.
What They Said: “When I created OutKick in 2011, the goal was not only for the site to be smart, original, funny, and authentic, but also to become an influential digital platform in the industry. Over the past 15 years, with the help of an incredible team and the support from FOX, that goal has been accomplished. While I am stepping away from OutKick, the platform is in a tremendous position to continue building upon its success and reach an even wider audience as it takes its next step as a vertical within FOX News Digital. I’m excited about the future of OutKick and remaining part of the FOX News Media family as a contributor.” -Clay Travis
“Clay Travis has been an integral voice and leader for OutKick and is leaving the platform well-positioned for the future. We thank him for his invaluable contributions to OutKick as we continue to grow it under the FOX News Digital domain and build on our momentum in driving authentic coverage of the intersection of sports and culture.” -Fox News President/Executive Editor Jay Wallace
What Remains Unclear: What Travis’ next endeavor will entail. In a social media post, he teased a new company, with details coming soon.
What It Means: Clay Travis said he wouldn’t be afraid to leave projects behind in free agency. To see him depart OutKick, however, is still a bit of a surprise after dedicating 15 years to building it. Signing a new deal with Fox News was largely expected.
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Garrett Searight is Barrett Media’s News Editor, which includes writing daily news stories, features, and opinion columns. He joined Barrett Media in 2022 after a decade leading several radio brands in several formats, as well as a 5-year stint working in local television. In addition to his work with Barrett Media, he is a radio and TV play-by-play broadcaster. Reach out to him at Garrett@BarrettMedia.com.
