Aaron Lux Moves to Middays at 107.3 Alternative Cleveland

"We look out for our people and want to do whatever we can to keep good talent around."

Date:

Aaron Lux is moving from mornings to middays. Meanwhile, Brady Marks takes solo mornings at 107.3 Alternative Cleveland.

What We Know Program Director Brady Marks announced the on-air shuffle at Rubber City Radio’s Elyria/Cleveland station. Lux will now occupy the 11 a.m. to 2 p.m. slot, broadcasting live Monday through Friday. Additionally, Marks remains in the morning drive slot from 6-9 a.m., while Tony McGinty handles afternoons and Matt Rybar covers nights. The move follows Ben “Norm” Ealy’s departure earlier this month after holding nights at sister station WQMX.

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What They Said Program Director Brady Marks explained the reasoning behind the change during an internal conversation with Lux. “Lux came to me a few months ago struggling with the morning show schedule,” Marks said. “After many meetings and discussions, he’s made the difficult choice to step away from mornings. Lux is also an incredible worker and someone who has shown such dedication to the station. At 107.3, we look out for our people and want to do whatever we can to keep good talent around.” Marks emphasized the station’s flexibility. “It worked out that the midday position was open, and we could move some stuff around to have him fill that slot,” he noted.

What Remains Unclear The station has yet to announce who will join Marks in mornings going forward. Currently, Marks will handle morning drive with guest appearances and local characters filling the show. No timeline exists for a permanent co-host announcement.

What It Means This move represents thoughtful talent retention in a competitive market. Rather than lose an experienced on-air personality, the station created a solution benefiting both parties. For Lux, the shift offers relief from morning obligations while maintaining his broadcast presence. For 107.3 Alternative Cleveland, keeping talented talent matters more than rigid scheduling.

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David Hill
David Hillhttps://barrettmedia.com
David Hill serves as a Music Radio Editor, Columnist and Features writer for Barrett Media. A radio lifer with more than 30 years behind the mic, in the control room, and in the program director’s chair, David's career spans influential stops at brands such as WIYY 98 Rock, WBAL-AM, and 99X. He has worked across multiple formats and ownership groups, including iHeartMedia and Cumulus Media, developing talent, breaking music, and navigating every major industry shift from diary to PPM and terrestrial dominance to streaming disruption. When he’s not writing or analyzing the industry, Dave runs The Tune Farm, a marketing firm built to help artists and brands grow audience the same way great radio always has—by creating connection, not just impressions. He can be reached at David@BarrettMedia.com.

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