Tag: Alternative Radio

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The Industry According to Gary Jay, Land Shark Promotion Studio

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"Radio cannot afford to become a tired jukebox with 15 minutes of commercials every hour."

Attention Spans Are 40 Seconds. What Does That Mean for Radio?

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"Listener Eye Contact is the most important skill an air personality — regardless of format — can develop."

Why Mike Golic Returning Is a Home Run Hire for ESPN Radio

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"If ESPN Radio wanted to make the strongest statement possible about its commitment to the platform, there may not have been a better option available at this moment than bringing Mike Golic home. Sometimes the smartest move isn't chasing what's next. It's recognizing the value of what already worked."

Has the C-Suite Generation of Hard Work and Ethics Lost Its Way

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"I'm saddened that it's often the largest media companies — those that rely on creative content and entertainment — that repeatedly eliminate the very people who helped build those organizations into the giants they have become."

Why Oliver Tree’s Death Matters More to Radio Than You Think

Columns David Hill David Hill -
"In moments like this, the people closest to the audience may have the sharpest read. "

Is Radio Still Music’s Most Important Gatekeeper?

Columns David Hill David Hill -
"An algorithm cannot explain why a song matters to a city after a difficult year"

How Gregr Made ‘Nerd Talk’ a Seattle Radio Staple at 107.7 the end

Features Mike Stern Mike Stern -
"I grew up with Mr. Wizard and Bill Nye. Being able to talk about science without having to be a teacher and deal with punk ass kids is awesome."

Radio Research Means Nothing If You’re Reading It Wrong

Columns Keith Cunningham Keith Cunningham -
I've seen an entire room agree on data, then someone new comes in and sees something different — something they'd like to believe.

Rock Music Rolling Into Summer With Heavy Releases, Streaming Gains

Features Terrie Carr Terrie Carr -
"We are constantly fed the line that “cultural shifts are causing tastes to change.” It’s hard not to look at what’s actually happening around us instead of scrolling and flapping our gums."

The NFL Draft Mindset Rock Radio Programmers Need Right Now

Columns Keith Cunningham Keith Cunningham -
Imagine if RockTernative radio was run like the Premier League. Where bottom-ranked stations didn't just have lower ratings, they were fighting to avoid being...

The Dianna Russini Story Had 20 Angles — Did Your Music Radio Show Find Three?

Columns Keith Cunningham Keith Cunningham -
No one has to celebrate the mess of a potential scandal, but the key is having relatability to what the audience is already talking about — and even opening their minds to things they haven't considered yet.

Own the Chaos: Why Imperfection Is Rock Radio’s Greatest Asset

Columns Keith Cunningham Keith Cunningham -
Own your issues. Own the moments that go sideways. Because those create better moments than any perfect tease can.

99X Morning Host Leslie Fram Exits

Music BMM Staff BMM Staff -
Crash Clark, who joined the morning show as a traffic reporter in 2024, has replaced Fram on the program.

What If the Next New Rock Radio Hit Isn’t New at All?

Columns Keith Cunningham Keith Cunningham -
To be clear, this is not a call for being the "deep cut" and "B-side" station or format. This is far more strategic.
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Attention Spans Are 40 Seconds. What Does That Mean for Radio?

Columns 0
"Listener Eye Contact is the most important skill an air personality — regardless of format — can develop."

Why Mike Golic Returning Is a Home Run Hire for ESPN Radio

Columns 0
"If ESPN Radio wanted to make the strongest statement possible about its commitment to the platform, there may not have been a better option available at this moment than bringing Mike Golic home. Sometimes the smartest move isn't chasing what's next. It's recognizing the value of what already worked."

Has the C-Suite Generation of Hard Work and Ethics Lost Its Way

Columns 0
"I'm saddened that it's often the largest media companies — those that rely on creative content and entertainment — that repeatedly eliminate the very people who helped build those organizations into the giants they have become."

How Matt Barrie Is Prepared To Tackle the Challenge of Hosting SEC Nation

Features 0
"If you're a college football junkie like I am, there are few jobs with ESPN that scratch that itch. SEC Nation is one of them."