Tag: Alternative Radio

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The Industry According to Gary Jay, Land Shark Promotion Studio

"Radio cannot afford to become a tired jukebox with 15 minutes of commercials every hour."

Attention Spans Are 40 Seconds. What Does That Mean for Radio?

"Listener Eye Contact is the most important skill an air personality — regardless of format — can develop."

Why Mike Golic Returning Is a Home Run Hire for ESPN Radio

"If ESPN Radio wanted to make the strongest statement possible about its commitment to the platform, there may not have been a better option available at this moment than bringing Mike Golic home. Sometimes the smartest move isn't chasing what's next. It's recognizing the value of what already worked."

Has the C-Suite Generation of Hard Work and Ethics Lost Its Way

"I'm saddened that it's often the largest media companies — those that rely on creative content and entertainment — that repeatedly eliminate the very people who helped build those organizations into the giants they have become."

Rock Radio Hosts Need to Be Sure to Never Make a Trip to Lake Me

It’s ok to celebrate yourself. Just make sure that seesaw comes down after your personal high and gives a ride up for others, because they're expecting it.

Andy Hawk Elevated To Brand Manager 98 Rock, 96.9 The Eagle Sacramento

"Andy’s smarts, passion and love for Sacramento make him the definitive choice to lead these two legendary brands into their next chapter."

The Industry According To…Nick Attaway, BMG

"In a world full of content, radio can still cut through when it spotlights something new."

Why Rock Radio Should Stop Programming Like Listeners Are There 24/7

Radio works hard to fill 24 hours with mostly unique content every hour. That isn’t necessary in 2026.

eSports Radio Launches in New Venture From Too Tall Media and Creative Animal International

“Research on this project began in 2024 and with a potential cume of over 200 million, we feel the time is right to target and super serve this audience."

Seattle vs. Boston: The Rock Halftime Show the Super Bowl Will Never Give Us

What if the halftime show had to represent Rock history from each team’s city or state? Two of the heavy favorites in this fake halftime showdown — Seattle and Boston — are on display this weekend.

How Scott ‘Lazlo’ Geiger Built His Church as an Open Book to His Radio and Personal Life

"When I get to go in the studio and close that door, that's when everything else disappears."

How ARANDA Landed at the Top of the Rock Charts With ‘You Don’t Wanna Know’

"As an artist, you bare your soul. When you do that, you invite people to slam you, praise you, or whatever they choose to do. You put yourself out there. So it’s like, Are you not entertained? Well, here it is."

If You Can’t Sell the Rock Radio Brand, Don’t Sell the Rock Radio Brand

Data will remain important for sales. But with more platforms, options, and endless data that isn’t always compatible, the era of purely quantitative selling is fading.

Julia Announces Departure From Alt 98.7, Audacy

"I’ve known for a while it was time for me to move forward. I feel really clear-headed and energized to find the next situation for me to thrive in."

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Attention Spans Are 40 Seconds. What Does That Mean for Radio?

"Listener Eye Contact is the most important skill an air personality — regardless of format — can develop."

Why Mike Golic Returning Is a Home Run Hire for ESPN Radio

"If ESPN Radio wanted to make the strongest statement possible about its commitment to the platform, there may not have been a better option available at this moment than bringing Mike Golic home. Sometimes the smartest move isn't chasing what's next. It's recognizing the value of what already worked."

Has the C-Suite Generation of Hard Work and Ethics Lost Its Way

"I'm saddened that it's often the largest media companies — those that rely on creative content and entertainment — that repeatedly eliminate the very people who helped build those organizations into the giants they have become."

How Matt Barrie Is Prepared To Tackle the Challenge of Hosting SEC Nation

"If you're a college football junkie like I am, there are few jobs with ESPN that scratch that itch. SEC Nation is one of them."