Xperi is announcing an expansion and upgrade of its DTS AutoStage portal to better serve radio broadcast companies.
As part of the expansion, radio stations can now access highly detailed audience listening data, broken down by time of day, market, rank, and geographic area—both within their core markets and in surrounding regions. The reporting tools provide hourly listening trends, geographic heat maps, and information on the number of vehicles included in the listening sample, which is updated daily.
Data can be analyzed across various timeframes, including by day, week, month, or quarter, and even hour-by-hour for specific dates. Available metrics include time spent listening, share, tuning occasions, and cumulative audience.
Joe D’Angelo, Senior Vice President of Commercial Strategy and Partnerships at Xperi, calls this a game-changer for both the company and broadcasters.
“This new version of the DTS AutoStage Broadcaster Portal signals an inflection point in radio broadcasters’ ability to obtain precise listening measurements at scale and with specificity,” D’Angelo shared. “The portal’s breadth of insights, delivered within 24 hours from millions of vehicles, means broadcasters can measure audience shifts as they happen, and where most consumers are listening — in their cars. This means more relevant programming for audiences.”
The expanded broadcaster portal was announced at the 2025 NAB Show New York.
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