Tag: DTS AutoStage
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Xperi Adds Nearly 250 New Markets to DTS AutoStage Broadcaster Portal
"A station in a smaller town of 20,000 people can now see its audience data with the same clarity as a station in New York or Los Angeles.”
Radio Dashboard Strategy: Metadata Beats Audio Quality
"This is the new tower. It is not transmitting your signal; it is displaying it."
Why Cumulus Sees Xperi Data as a Big Data Breakthrough for Radio
"We're excited because we feel this is a step forward in using technology to change the way people think about radio. This is really the big data moment for radio, at least as we see it."
Cumulus Media Becomes First Commercial Licensee For Xperi’s AutoStage Radio Audience Measurement
"We're proud to be the first broadcaster to deploy AutoStage Broadcaster Portal Premium as part of our broader effort to bring new sources of audience insight to radio."
Counting the Ballots on the Dashboard: Turning In-Car Data Into Street-Level Wins
"Lock in every data point, or you leave incredible metrics on the table."
Xperi’s Joe D’Angelo: Radio Has a Data Problem
"Traditional rankings can take weeks, months or even half a year to get back to broadcasters, too late to build on immediate successes or assess if listeners’ taste/feedback is changing."
Xperi to Unveil DTS AutoStage Broadcast Portal Premium Tier at NAB Show
The DTS AutoStage platform currently spans 13 automotive brands, including Mercedes-Benz, Ford, BMW, Tesla, Hyundai, Kia, and Audi.
The Industry According To….Larry Rosin, Edison Research
"Have we created stations that maybe people are less likely to tune out of, but also less like to tune into?"
Xperi Launches DTS AutoStage Portal Expansion
“This new version of the DTS AutoStage Broadcaster Portal signals an inflection point in radio broadcasters’ ability to obtain precise listening measurements at scale and with specificity."