Cox Media Group has announced the appointment of Danny Bortnick. He’ll serve as the Vice President of Local Revenue and Client Growth for the company.
What We Know: Danny Bortnick comes to Cox Media Group after previously serving as the Director of Sales for Hubbard in West Palm Beach. He has also worked for the 2060 Digital brand for Hubbard. The position is a new one created by the organization. Bortnick’s first day on the job is scheduled for Monday, July 13th.
What They Said: “Danny is a results-driven revenue leader with a strong track record of building high-performing teams and driving revenue growth across multiple platforms. His ability to connect strategy to execution and foster trusted partnerships with clients makes him the right leader to help take CMG Radio’s local revenue performance to the next level.” -Cox Media Group Radio President Rod Babin
“I’m honored to join the CMG family under Rob Babin’s leadership. And I’m excited to help accelerate local revenue growth across the organization. Local media plays an essential role in every marketer’s strategy, and CMG Radio’s brands deliver measurable impact for our clients. I look forward to partnering with our talented teams across the country to continue building lasting client relationships, driving innovation, and delivering exceptional results.” -Danny Bortnick
What Remains Unclear: What motivated Cox Media Group to create the position.
What It Means: Bortnick is an experienced leader in both the radio and digital space. His appointment highlights the importance of client success to Cox Media Group.
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Garrett Searight is Barrett Media’s News Editor, which includes writing daily news stories, features, and opinion columns. He joined Barrett Media in 2022 after a decade leading several radio brands in several formats, as well as a 5-year stint working in local television. In addition to his work with Barrett Media, he is a radio and TV play-by-play broadcaster. Reach out to him at Garrett@BarrettMedia.com.
