David Hill

402 POSTS
David Hill serves as a Music Radio Editor, Columnist and Features writer for Barrett Media. A radio lifer with more than 30 years behind the mic, in the control room, and in the program director’s chair, David's career spans influential stops at brands such as WIYY 98 Rock, WBAL-AM, and 99X. He has worked across multiple formats and ownership groups, including iHeartMedia and Cumulus Media, developing talent, breaking music, and navigating every major industry shift from diary to PPM and terrestrial dominance to streaming disruption. When he’s not writing or analyzing the industry, Dave runs The Tune Farm, a marketing firm built to help artists and brands grow audience the same way great radio always has—by creating connection, not just impressions. He can be reached at David@BarrettMedia.com.

Alyssa DiTomasso Leaves WNGC Morning Show

"WNGC's morning show loses an established on-air talent mid-year."

JR Ammons Takes Regional Control of WSTR Atlanta

"This represents substantial programming transition within a short timeframe."

20 Brands in 20 Days: Chris Malone, KJLH Los Angeles

"The fact that we're able to be so deep in our scope, it creates loyalty and passion with our listeners."

Stop Mourning Radio. Start Reinventing Yourself Now

Radio was the language I spoke. It was the only thing I really understood. I had spent so many years programming, building formats, developing talent, and understanding audiences—that it was all so inherent in me. That made everything more difficult."

I95 Savannah The Keg Fayetteville Change Hands

"RTN accelerates faith-based radio expansion into secondary markets."

Breaking

Howard Stern’s HBO Max Deal Is a Win for Everyone Involved

Audio built Stern's legend, yet television extends it to a generation that discovers shows through streaming platforms rather than satellite dials.

Salem Media’s Allen Power Reflects on 50-Year Radio Career Before Retirement

"It's bittersweet. What I will do is just be grateful. I'll be grateful for the 26 years with Salem, and the 50 years in the business, and the wonderful people that I've worked with."

How Freezing Cold Takes Turned Sports’ Worst Predictions Into An Entertainment Phenomenon

"I was only going to use it to mess with people. I did not plan on it being big at all. But it lends to what I do, which is find stuff. And because it’s sports, it makes it that much better for me."

When Artists Die: Streaming Data Tells the Story

"The genuine shock of losing someone whose voice shaped your entire life. That can't be planned. That's real."