David Hill

514 POSTS
David Hill serves as a Music Radio Editor, Columnist and Features writer for Barrett Media. A radio lifer with more than 30 years behind the mic, in the control room, and in the program director’s chair, David's career spans influential stops at brands such as WIYY 98 Rock, WBAL-AM, and 99X. He has worked across multiple formats and ownership groups, including iHeartMedia and Cumulus Media, developing talent, breaking music, and navigating every major industry shift from diary to PPM and terrestrial dominance to streaming disruption. When he’s not writing or analyzing the industry, Dave runs The Tune Farm, a marketing firm built to help artists and brands grow audience the same way great radio always has—by creating connection, not just impressions. He can be reached at David@BarrettMedia.com.

Luke Bryan, Boots, and the Future of Radio

I was standing in the crowd at the Luke Bryan and Shane Profitt show. At some point, I stopped watching the stage and started...

Audacy Repositions Star 94 Atlanta With Brighter AC Direction

Audacy has repositioned rhythmic AC WSTR Smyrna/Atlanta as a brighter AC outlet. The station now carries "Atlanta's Upbeat Variety" positioning effective today. What We Know:...

Brad Elliott Joins 95.1 The Wolf in Abilene

Community Broadcast Partners has added Brad Elliott as afternoon host at Country KABW "95.1 The Wolf" in Abilene, TX. Elliott is a familiar voice...

Beasley Media Names Jen Scordo WXTU Midday Host

Philadelphia's 92.5 WXTU has found its new midday voice. Beasley Media Group officially named Jen Scordo as the station's full-time midday host, effective immediately. What...

iHeartMedia Signs FCC Consent Decree Over Payola Allegations

iHeartMedia has reached a Consent Decree with the FCC over alleged payola violations. The agreement addresses concerns that iHeart tied artist airplay to free...

Breaking

Is Disney+ the First Step Toward a Super Bowl Paywall

"The Super Bowl is still free. Enjoy it while you can. Someday, the most expensive part of your Super Bowl party might not be the beer, the wings or the ridiculous price of guacamole."

Why College GameDay Is a Blueprint for News/Talk Radio Success

It’s about belonging. Viewers feel like they’re part of something bigger than themselves. The best News/Talk stations create that same feeling. They become a gathering place for listeners who share common interests, concerns, passions and experiences.

How KUTX Turned Connection Into Ratings Success in Austin

“People will say, ‘I don't like that one song you're playing,’ but they don't leave because they want to know what's coming up next.”

Miller Night Football Reveals the Chaos Behind Dennis Miller’s Monday Night Football Run

"Dennis Miller did not become a great football broadcaster. What he did do was briefly bring back the luster of Monday Night Football in all its brilliant glory."