Dr. Ed Cohen

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One of the radio industry’s most respected researchers, Dr. Ed Cohen writes a weekly business column, heavily focused on ratings research for Barrett Media. His career experiences include serving as VP of Ratings and Research at Cumulus Media, occupying the role of VP of Measurement Innovation at Nielsen Audio, and its predecessor Arbitron. While with Arbitron, Cohen spent five years as the company's President of Research Policy and Communication, and eight years as VP of Domestic Radio Research. Dr. Ed has also held the title of Vice President of Research for iHeartMedia/Clear Channel, and held research positions for the National Association of Broadcasters and Birch/Scarborough Research. He is adjunct faculty in the Department of Broadcast Communications at Western Kentucky University and welcomes your thoughts. Reach him by email at doctoredresearch@gmail.com.

Nielsen Audio Discovers the Internet…Again!

It’s been a while, but the radio industry is being forced to give some attention to the Nielsen radio diary. Yes, the paper diary...

Radio Ratings: A Single Point of Failure

Last month, the attorney general of Texas, Ken Paxton, filed a suit against General Motors. Attorney General Paxton has had an interesting history in...

SiriusXM and the FCC: Is the Camel’s Nose Under the Tent? 

You probably read about SiriusXM’s recent announcement of a new “free” option, called SiriusXM Free Access. The company’s announcement cited a number of limitations,...

They Say It’s Your Birthday!

This week, I’ll get a little personal and look back. If you’re reading this week’s column on the day of publication, today (August 19)...

PPM: What About the Children? 

When PPM was commercialized in the ‘aughts, a couple of new weighting variables were added. For years, we knew that Arbitron weighted the diary service...

Breaking

Dolly Parton Streaming Surges 2,458% Following Death Tuesday

"Streaming spikes following celebrity deaths typically fade quickly"

Pittsburgh Steelers Add Willie Colon, Vince Williams To Daily Audio Network Lineup

"iHeart’s over-the-air footprint — which stretches beyond southwestern Pennsylvania — combined with our collective multiplatform digital audio approach - delivers over a thousand hours of Steelers audio content to our fans throughout the world on a year-round basis."

Bill Keeler Returns to 92.7 The Drive After WIBX Exit

"I'm so excited to head back to The Drive, in the same studios I built 20 years ago."

Triton Digital, RCS Partner to Provide Programmatic Advertising to Broadcast Radio

"This partnership opens a significant new opportunity, giving stations a direct path to the programmatic advertising market on the playout software they already trust and rely on."