Dr. Ed Cohen

169 POSTS
One of the radio industry’s most respected researchers, Dr. Ed Cohen writes a weekly business column, heavily focused on ratings research for Barrett Media. His career experiences include serving as VP of Ratings and Research at Cumulus Media, occupying the role of VP of Measurement Innovation at Nielsen Audio, and its predecessor Arbitron. While with Arbitron, Cohen spent five years as the company's President of Research Policy and Communication, and eight years as VP of Domestic Radio Research. Dr. Ed has also held the title of Vice President of Research for iHeartMedia/Clear Channel, and held research positions for the National Association of Broadcasters and Birch/Scarborough Research. He is adjunct faculty in the Department of Broadcast Communications at Western Kentucky University and welcomes your thoughts. Reach him by email at doctoredresearch@gmail.com.

How Would Audio Measurement Change if Nielsen Faced Stiffer Competition?

What would audio look like if we had only reach and much of the data were modeled?

This Column Will Not Be Reissued

Barrett Media produces daily content on the music, news, and sports media industries. To stay updated, sign up for our newsletters and get the latest information...

A Few More Minutes About Nielsen’s Three Minutes

Barrett Media produces over 20 stories per day on the music, news, and sports media industries. Stay updated on the latest happenings by signing up to...

Radio Hosts and Advertisers Need to Watch Their Language!

Barrett Media produces over 20 stories per day on the music, news, and sports media industries. Stay updated on the latest happenings by signing up to...

Is Your Radio Station’s Target Demo 31 to 47?

Barrett Media produces over 20 stories per day on the music, news, and sports media industries. Stay updated on the latest happenings by signing up to...

Breaking

104.3 The Score’s Jarrett Payton Reflects On Passing Of Former NFL Head Coach Mike Ditka

"Any time that I needed him, he was always there."

Mike Ditka, Longtime NFL Player, Coach and Analyst, Dies at 86

"Ditka built a second career in sports media after the Bears fired him following the 1992 season."

Charles Davis Reveals He Found Out About ESPN Layoff From Social Media

"I was in the Magic Kingdom with my wife, our son and nephew. We saw it on social media right as we were about to ride Space Mountain. I cannot make that up."

Chris Simms Doesn’t Feel Mike Tomlin Will Stay Long Term With NBC Sports

"They’re paying these coaches now, if there’s a situation he likes, I don’t think he’ll turn it down. That’s just a guess."