Jason Barrett

1199 POSTS
Jason Barrett is the Founder and CEO of Barrett Media. The company launched in September 2015 and has provided consulting services to America's top audio and video brands, while simultaneously covering the media industry at BarrettMedia.com, becoming a daily destination for media professionals. Prior to Barrett Media, Jason built and programmed 95.7 The Game in San Francisco, and 101 ESPN in St. Louis. He was also the first sports programmer for SportsTalk 950 in Philadelphia, which later became 97.5 The Fanatic. Barrett also led 590 The Fan KFNS in St. Louis, and ESPN 1340/1390 in Poughkeepsie, NY, and worked on-air and behind the scenes at 101.5 WPDH, WTBQ 1110AM, and WPYX 106.5. He also spent two years at ESPN Radio in Bristol, CT producing 'The Dan Patrick Show' and 'GameNight'. JB can be reached on Twitter @SportsRadioPD or by email at Jason@BarrettMedia.com.

Are You In The Winning Business?

This past week I was fortunate enough to be able to lead a group meeting inside the Oakland Raiders facility. I've been inside this...

Marketing The Right Message

There's an old saying when it comes to marketing a sports radio station "fish where the fish are". For sports stations there's a distinct...

The Power of Production

Every day in the sports talk radio universe we find ourselves examining which stories to talk about, which angles to focus on, which guests...

Keys To Being a Good Interviewer

"You may not know John Sawatsky's name or face but if you watch any of ESPN's programming, his work is on display every single night."

The Art of Teasing

In the broadcasting business we're constantly searching for ways to invade the head space of our audience. With listeners having countless choices of where...

Breaking

Brady Leaves SiriusXM Pulse For Hits 1 Afternoons

"Super excited to start connecting with you there and begin this new chapter of saying random things in-between songs."

Mike Greenberg: Mike Golic Is the “Most Important Person in the History of ESPN Radio”

"He was there before I got there, and he was there after I left. So, it only makes sense. So I think it's great."

Portland Trail Blazers Cut Broadcasters Michael Holton, Neil Everett, Jamie Hudson Among Others

"According to Forbes, four broadcasters are gone: TV analyst Michael Holton, statistician Tom Haberstroh, host Neil Everett, and host Jamie Hudson. Also, TV play by play voice Kevin Calabro tells The Oregonian that he's decided to step away from his role."

Clarissa Ward Signs Short-Term CNN Extension Over Concerns About Paramount Skydance Ownership

Ward chose a shorter commitment because she's reportedly concerned about the network's editorial future if Paramount Skydance completes its acquisition of Warner Bros. Discovery.