Jason Barrett

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Jason Barrett is the Founder and CEO of Barrett Media. The company launched in September 2015 and has provided consulting services to America's top audio and video brands, while simultaneously covering the media industry at BarrettMedia.com, becoming a daily destination for media professionals. Prior to Barrett Media, Jason built and programmed 95.7 The Game in San Francisco, and 101 ESPN in St. Louis. He was also the first sports programmer for SportsTalk 950 in Philadelphia, which later became 97.5 The Fanatic. Barrett also led 590 The Fan KFNS in St. Louis, and ESPN 1340/1390 in Poughkeepsie, NY, and worked on-air and behind the scenes at 101.5 WPDH, WTBQ 1110AM, and WPYX 106.5. He also spent two years at ESPN Radio in Bristol, CT producing 'The Dan Patrick Show' and 'GameNight'. JB can be reached on Twitter @SportsRadioPD or by email at Jason@BarrettMedia.com.

Is Outrage the Only Strategy Left in Sports Media?

"Clicks, views, and chatter might generate noise, produce a momentary ratings spike, and help you trend on Twitter, but that doesn't define success anymore."

CRS 26 Hits All The Right Notes in Nashville

"Because there's so much to unpack, I've split my feedback into four categories: Performances, Sessions, Meetings, and Misses."

The 2026 Barrett Media Audio Summit Welcomes Andie Summers, Anna Zap and Sean Copeland

"Today, I’m thrilled to add three more talented professionals to our music radio lineup."

Why I’m Returning to the Country Radio Seminar in Nashville

"Country radio and the country music industry operate like a family more than a collection of competing businesses."

The 2026 Barrett Media Audio Summit Welcomes Murphy, Sam & Jodi, Tim Roberts, Steve Salhany, James Kurdziel and Devin Steel

We are three and a half months away from hosting one of the media industry's most important conferences. The 2026 Barrett Media Audio Summit...

Breaking

KNZR Host Jaz McKay Exits, Clay Travis & Buck Sexton Added to Daily Lineup

"I just can't work with people who really don't want to be working with me. I don't need it."

8% of Podcast Listeners Pay Attention to Ads, New YouGov Study Shows

“One of the most distinctive things about podcast ads is how frequently they’re not listened to."

Beasley Tampa Taps Will Calder as New Operations Manager

"Will is an outstanding programmer and leader with a proven track record."

MLS Commissioner Don Garber: Sports Rights Will Continue To Grow On Streaming Platforms

"The experiment of a paid subscription didn't work. Do I think we're going there at some point in the future? Maybe five years, maybe 10 years? I agree with that, but we were early."