Mike Stern

134 POSTS
Mike Stern is a Classic Rock columnist and Features writer for Barrett Media. He has been with Jacobs Media consulting stations in the Classic Rock, Rock, Alternative and AAA world for more than a decade. Prior to that he programmed stations in Chicago, Detroit, Denver Las Vegas and other markets. He also worked as News/Talk Editor for Radio and Records, wrote about Top 40 Radio for Billboard Magazine and had his own radio talent coaching business called Talent Mechanic. 

Classic Rock Is Still Everywhere You’re Not Looking

Every now and then, the rest of the world sends a message reminding me just how universally popular this body of music is.

How ‘Chaz and AJ’ Built a Radio Partnership That Connects Nearly Three Decades Later

"Do you want a range of emotions? That’s what we try to deliver. A show with a wide variety of different feelings."

How Radio Can Beat Spotify and Apple Music for Summer Concert Listener Attention

While it might be easy to dismiss the issue of concert information as being relevant only for stations that play newer music, the fact is Classic Rock and Hits artists continue to tour and do huge business.

Why Rick Savage Left Corporate Giants for a Return to Radio at 91X

"The most fun I’ve ever had in my career is in a studio at a radio station. Nothing compares to it."

Why Program Directors Shoud Emulate Tom Izzo When Leading Brands

All of Izzo's methods mirror best practices for Program Directors. Replace driving ratings with winning championships and he's trying to accomplish the same things we are.

Breaking

Bill Simmons Wants ESPN To Keep Troy Aikman, Joe Buck Together: “Just Be In Mutual Hatred”

"I want them to stay together and just be in mutual hatred."

News/Talk Remains America’s Top Radio Format in 3rd Quarter, Nielsen Data Shows

News/talk accounted for 22.1% of all AM/FM station streaming among adults 18 and older. Among the 35+ demographic, that figure increased to 24.2%.

Pew Research: 55% of Americans Say News Media Has Too Much Political Power

Views on traditional news organizations differ considerably along party lines.

BetUS Casino Teasing New Program Potentially Tied To Dianna Russini Media Return

"Russini resigned from The Athletic this spring after Page Six published photos of her with Patriots head coach Mike Vrabel. Now, several outlets are confirming she is poised for a comeback as soon as next week."