Mike Stern

107 POSTS
Mike Stern is a Classic Rock columnist and Features writer for Barrett Media. He has been with Jacobs Media consulting stations in the Classic Rock, Rock, Alternative and AAA world for more than a decade. Prior to that he programmed stations in Chicago, Detroit, Denver Las Vegas and other markets. He also worked as News/Talk Editor for Radio and Records, wrote about Top 40 Radio for Billboard Magazine and had his own radio talent coaching business called Talent Mechanic. 

Ideas Classic Rock Can Steal From Sports Talk

Compared to a boring streaming channel, when we tell the stories of Classic Rock artists and songs, it’s a great way to get listeners to care.

The Fastest Three Minutes In Radio: New PPM Qualifier Insight

While they didn’t see the largest gains from the three-minute rule change, Classic Rock and Hits certainly weren’t left behind.

It Doesn’t Have To Be Old To Be Classic…Or Does It?

At one time, that liner frequently played next to new songs from Classic artists on Classic Rock stations.

Golf Lessons That Translate To Classic Rock

What makes that interesting for our world is that golf faces some of the same challenges as Classic Rock and Classic Hits stations.

For Classic Rock, the Nighttime is the Right Time

Luckily for Classic Rock stations, there are a lot of options that could help win the night without adding costs or creating additional burdens for existing staff.

Breaking

The Kyle Shanahan News Timeline Exposed Sports Media’s Biggest Credibility Problem

"If the people with the best access aren't willing to report one of the biggest stories in the NFL until the team decides it's time, then they're no longer setting the news agenda."

Key Industries That Reinvented With Technology or Just Simply Disappeared

"In today's economy, adaptability may be the most valuable competitive advantage any organization can possess."

Let Sid Rosenberg’s Fox News Comments Be a Reminder to News/Talk Radio Hosts

Hosts don't need slurs or hyperbole to make an argument land.

Music Labels Demand AI Disclosure Accountability Standards

"Did AI help a human make the recording, or did AI make the recording for the human?"