How Radio Can Beat Spotify and Apple Music for Summer Concert Listener Attention
While it might be easy to dismiss the issue of concert information as being relevant only for stations that play newer music, the fact is Classic Rock and Hits artists continue to tour and do huge business.
Why Rick Savage Left Corporate Giants for a Return to Radio at 91X
"The most fun I’ve ever had in my career is in a studio at a radio station. Nothing compares to it."
Why Program Directors Shoud Emulate Tom Izzo When Leading Brands
All of Izzo's methods mirror best practices for Program Directors. Replace driving ratings with winning championships and he's trying to accomplish the same things we are.
How Jaybeau Jones Approaches Impacting Listeners Eight Seconds at a Time
"Your job for the audience in the car or at home blow drying their hair is to make it a little more fun between the songs. If you're talking between these songs, whether it's eight seconds or eighteen, it better be great."
Why Classic Rock Radio Should Embrace the Creative Chaos March Madness Provides
Classic Rock/Hits radio stations are arguably ahead of many other brands because we already know what the consumers want from us.