Mike Stern

125 POSTS
Mike Stern is a Classic Rock columnist and Features writer for Barrett Media. He has been with Jacobs Media consulting stations in the Classic Rock, Rock, Alternative and AAA world for more than a decade. Prior to that he programmed stations in Chicago, Detroit, Denver Las Vegas and other markets. He also worked as News/Talk Editor for Radio and Records, wrote about Top 40 Radio for Billboard Magazine and had his own radio talent coaching business called Talent Mechanic. 

WPDH’s Andrew Boris Proves Hyper-Local Radio Still Wins

"I don't think anyone knows exactly what radio will look like in the future, but I do know that local content will be something that becomes even more important."

New Rolling Stones Music and Classic Rock’s Missed Opportunity

"Classic Rock radio's response to these releases was the equivalent of a big yawn."

Lou Brutus Reflects on 30 Years of Hard Drive and Rock Radio

“I used to have Professional Music Fan on my cards. It was the best answer when people asked what I did for a living. I could explain that I am a music fan who went pro.”

Classic Rock Radio’s Identity Crisis Reveals Radio’s Bigger Positioning Problem

"Listeners almost never parrot back a station's positioner. They know the station's frequency, and sometimes they know a station's moniker."

How Improv and Audience Interaction Fuel Heidi & Frank’s Success on 95.5 KLOS

"When I was coming up in the ‘90s, it was one of the best times to be in it. Then the accountants and lawyers started making programming decisions they had no right to make.”

Breaking

Saga Communications Names John Hakim GM in Charleston

"Over the past five years, he has demonstrated the vision, work ethic, and ability to inspire others that define outstanding leaders. I can think of no better person to lead Charleston Media Solutions, and I am excited to see the team continue to flourish under his leadership.”

Pardon The Interruption Record Month Leads ESPN September Studio Show Viewership

"Across ESPN's studio programming, average September viewership rose 7% compared with last year."

Jay Wallace: Fox News Isn’t Courting Other Networks’ Viewers

"It’s hard to go after another network’s audience."

CBS News Announces JD Vance Town Hall With Tony Dokoupil

Dokoupil, the anchor of CBS Evening News, will interview Vance before an audience of Michigan voters from across the political spectrum.