Peter Thiele

177 POSTS
Peter Thiele is a weekly news/talk radio columnist for Barrett Media, and an experienced news/talk radio programmer. He currently serves as News/Talk Format Captain for Zimmer Communications. Prior to joining Zimmer, Peter held programming positions in New York City, San Francisco, Des Moines, Little Rock, Greenville, Hunstville, and Joplin. Peter has also worked as a host, account executive and producer in Minneapolis, and San Antonio. He can be found on Twitter at @PeterThiele.

News Talk Radio Hosts and Sports Talent Have a Tendency to Murder Pronouns

If you are the Program Director seeking to maximize the footprint of your station’s locally originated programming, start listening for pronoun abuse. It is a thing.

How News Talk and Sports Talk Hosts Can Remain Employed

You must be the catalyst. You must be the aggressor in this relationship.

Your News Talk or Sports Talk Program Director Was Laid Off, Now What?

If you feel like your show is off center in some way, it probably is.

News Talk Radio Talent, What is Your Personal Brand?

What makes you new, better, or different?

Innovation For Your News Talk Radio Station in 2025

For whatever reason, News Talk Hosts suck at being showmen or show women. We are in showbusiness.

Breaking

New iHeartRadio Lite Mode Simplifies Listening on iPhone and Android

"This new ability to toggle between full functionality and Lite Mode, which has just the essentials, gives them the opportunity to make every experience the right one for them.”

ESPN Monday Night Football Cowboys-Eagles Ties Week Seven Record On Network

"The Cowboys-Eagles game on Oct. 26 averaged 18.8 million viewers across ESPN’s family of networks."

David Samson Underestimated What Radio Means to Baseball

"We don’t need baseball on radio anymore."

Why Fox News’ Ratings Slump Isn’t the Warning Sign Everyone Thinks

People are tired, man. And oftentimes, the most likely answer is the correct one.