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Where Will The Next ‘Event Record’ Come From?

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“The world’s most famous and popular language is music.” – “Gangnam Style” artist – PSY

What happened to the Event Record?

In the wake of the tragic California wildfires, reality star Heidi Montag lost the home she shared with her husband, Spencer Platt. Following the event, the couple took to social media to ask for donations by buying Heidi’s music.

Following the plea, several of Heidi’s decades-old records charted in the Top 15 in digital sales, including her 2010 hit, “Superficial.” As of this writing, two of her songs, “Superficial” and “I’ll Do It,” both 15 years old, remain in the Top 10.

Does this (and the marginal records) qualify as an Event worthy of airplay and content? It depends on who you ask. While sharp programmers will pick up on the vibe of a record, more often than not, it’s your audience who picks up the vibe.

So – what IS an – Event Record? 

A song that drifts into the Social Conscious through an occurrence either purposefully or by happenstance. At times, Event Records fade quickly without long-term play.  Others remain a part of our musical DNA.

Generally – Event Records fall into three categories:

New Release

In the digital age, it’s hard to comprehend.

There was a time when a HUGE record was on the eve of distribution – with much expectation – that radio would race to air it first.

In radio’s 1980s—our ‘golden years’—record reps were so anxious that a station would receive a song ‘early’—or before the competition—that they would resort to extreme delivery measures.

In the late 1980s, Phoenix, a brutal three-way Top 40 battle brewed between market leaders KZZP, upstart KOY-FM, and Rhythmic KKFR.

When Tone-Loc’s follow-up to “Wild Thing” was due for delivery, the Island Record rep hid the 12” Acetate of “Funky Cold Medina” in the bushes outside the stations. He then called the respective Music Directors simultaneously with the information so everyone had a fair shot at being ‘first.’

Examples of – Event Records:

Michael Jackson – “Thriller”

The lead single—” The Girl Is Mine” (a duet with Paul McCartney)—was released two months ahead of the album. The anticipation was so great that when the album dropped in late November, ratings-hungry programmers aired several cuts upon its arrival.

At almost 80 million copies sold, “Thriller” is the best-selling album ever. “Thriller” spawned a record-setting seven charting singles over 18 months.

A Michael Jackson record release was such a huge event that 1995’s “You Are Not Alone” became the first song to debut at #1 on the Billboard Hot 100.

Michael Jackson was – an Event.

Garth Brooks – “Ropin’ The Wind”

After the monumental success of “No Fences,” Ropin’ The Wind became the first Country album to top BOTH The Billboard Hot 100 and The Top Country Charts in over a decade.

Country programmers knew that in the 1990s, a Garth Brooks album release meant ratings success. The pressure to get a Garth Brooks album on the radio was so great that an album was released every year from 1989 through 1993.

Although regarded as a monumental swing-and-miss, Garth Brooks’s 1999 Chris Gaines project remained a huge Event for Country radio, eventually fading into obscurity.

Garth Brooks was – an Event

Adele – “Hello”

Adele was white-hot a decade back. Her single – “Hello,” – was so anticipated she teased all of us with THIS :30 taunt on Prime TV.

“Hello” by Adele rapidly became the fastest song to reach one million downloads in a week and the fastest to one billion views on YouTube. Adel would go on to break streaming records, as her 2021 “Easy on Me” set Spotify’s single-day streaming record.

Adele was – an Event.

Film – TV Show

Ghost – 1990

The Righteous Brothers took the “Unchained Melody” remake to #4 in 1965. It then became a film fabric touchstone in the Demi Moore—Patrick Swayze pottery scene in 1990’s “Ghost.” It would re-chart and peak at #13 on the Billboard Hot 100.

Wayne’s World – 1992

Queen’s “Bohemian Rhapsody” is an anomaly – a song without a chorus. The original 1975 release was the lead single from “Night At The Opera” – peaking at #9. The most expensive single ever produced ran up the charts after being featured in the memorable head-banging scene in Wayne’s World. It reached #2 on the Billboard Hot 100 17 years after its first release and remains a large part of film fame.

Stranger Things – 2022

Initially released in May 1985, Kate’ Bush’s “Running Up That Hill” stalled at #30 in the U.S. However, the track experienced a meteoric revival – reaching #3 on the Billboard Hot 100 and topping charts worldwide nearly four decades later after the Upside Down chase scene in “Stranger Things.”

Keep an eye on big movie releases for Event Records.

Marvel revived 1974’s “Hooked on a Feeling” from Swedish group Blue Swede in “Guardians Of The Galaxy,” and Led Zeppelin’s 1970’s “The Immigrant Song” gained a new audience in “Thor—Ragnarok.”

Social Media Driven

PSY – Gangnam Style – 2012

PYS’s tune became an Event Record solely on social media. On December 21st, 2012, the music video became the first video on YouTube to reach 1 billion views.

Katy Perry – Super Bowl Halftime Show – 2015

This performance remains the most-watched halftime show of all time, with over 118.5 million viewers. After, her steaming sales grew by over 200%, and streams on Spotify, Apple Music, and YouTube were in the millions. The ‘Left Shark’ meme became one of the most viewed of all time.

Fleetwood Mac – Dreams – Skateboard Video – 2020

When skateboarding, Nathan Apodaca took to TikTok sipping Ocean Spray Cranberry Juice; it meant great things for him personally and for Fleetwood Mac. “Dreams” saw a 374% increase in streams, and the song re-charted all the way to #21 – 40 years after its initial release.

The flame DOES fade on once-event artists. 

In 1982, a Duran Duran single release would be a record and airplay earthquake. Last fall, they released a cover of ELO’s “Evil Women.” While the song was creeping up the charts, the world collectively yawned.

Keep your ear to the ground for the NEXT event record. 

Feature it one – or several – days and create content dialogue around the Event Record.

TIP: When streaming or binging shows, keep Shazam close. You’ll never know what song nugget might make its way into your listener’s psyche.

There was a Big Event yesterday in Washington, D.C. 

I wonder what THAT event did to digital streams for Carrie Underwood, Lee Greenwood, and Kid Rock.

Check THAT – HERE.

Barrett Media produces daily content on the music, news, and sports media industries. To stay updated, sign up for our newsletters and get the latest information delivered straight to your inbox.

Aircheck: Chuck Geiger, 610 KFRC San Francisco 1983

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Chuck Geiger at “Stereo 610” KFRC, San Francisco. Wearing the famous Koss Headphones.

Geiger is obviously hamming it up for the California Airchecks camera.

Notice how he sells the money giveaway promotion, creating a picture of all the stacks and stacks of money.

Definitely not a liner card reader.

Enjoy.

Barrett Media produces daily content on the music, news, and sports media industries. To stay updated, sign up for our newsletters and get the latest information delivered straight to your inbox.

3 Ways News/Talk Radio Programmers Can Create Masterful Promos

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Promos and liners drive your radio station’s theme. There are several services that even the most fastidious programmer will utilize. I get it, you are doing more than one job. There are a bunch of priorities that fill your time. I find it important to make time to write as much as possible for your radio station.

Quentin Tarantino writes the scripts for his movies. Having your radio station’s narration coming from the mind of one person is best. Very few of us have an imaging director on staff anymore. I took a writing course called the ‘ABC’s of Copywriting.’

Here are some of the themes of that training that I try to follow:

Use an Attention-Grabbing Opener

What is the theme of the promo and what is an audio clickbait first line? Here is a terrible way to open a promo: “News Radio 103 has the best weather coverage.” That line lays there like a corpse and has 0.0% chance of getting your listeners’ attention.

Use something like with some sound fx, “Tornados, Hail, Strong Winds… It’s spring in Topeka and News Radio 103 is here to keep you safe.” Make it about the threat and how the radio station will be there for the audience. It is always about the listeners. I encourage you not to get too sensational with any natural disaster-style promo. There is a line between credibility and being over the top.

Let’s say that your station is hosting a politics and pints event. Open with something like: “Your opinion is center stage with some suds and (host names), it’s Newsradio 103’s Politics and Pints.”

You could open a promo like this, “Has (Host’s Name or Show’s Name) cracked up?” Play the sound bit from the show… End Donut… “Your thoughts and Prayers are needed for (Host’s Name) Weekday afternoons at 3 following Clay and Buck on Newsradio 103.

A Strong Call to Action

Obviously, every promo or liner should be designed to inspire more listening to the station. What is the call to action? What is the promo or liner trying to communicate? If there is one weakness that I hear on most news/talk stations, it is the call to action. What is that liner or promo accomplishing? What is the purpose of that individual promo or liner? Is there a solid call to action?

Are your promos or liners reflecting the life and concern of your audience? When I was in Joplin, there was a rash of car break-ins. The police said that people were keeping their windows cracked open and tweakers were breaking into cars looking for cash. I did a promo about Methy Marvin and his quest for another hit of meth. I have built liners around the biggest news stories of the day.

Being topical is huge. If your liners just say, “It’s Dan Bongino on News Radio 103.” You are missing a huge opportunity. Especially during a network show. You must be selling forward to the next daypart or building your brand with these precious seconds on your station. You only have 8 seconds, make it count. These liners should not sit there like your mom’s macaroni and cheese in your stomach.

A side note: Unless it is unavoidable, I don’t use my dry liners over the network show’s bumper music. Some syndicated shows have terrible or off-demo bumper music. Don’t allow these shows to destroy your station’s brand. Every show that your station carries is a part of your brand. Your station should sound seamless. I get it, this is tough if your station is primarily syndicated shows. Your brand is what identifies every show, newscast, traffic report, and weather report to your station. Syndicated shows can be all over the place on their focus.

I heard a national show want to speak with Grandma’s only a while back. Ok, sparky, most news/talk radio stations need to focus on their target demographic. Most of these stations’ listenership is about 65% male. This is like the rock station stopping down to play songs by Michael Bolton, Seal, and Celine Dion in a row to please the ladies of the audience.

Music Matters

Every station that I have programmed has an individual personality. This is because every community is a little different. Some stations need to sound bigger than life, and some need to sound sarcastic. I have never tried to give my personality to the station, because I want to reflect the station’s personality and the listeners’ lifestyle.

Here’s one thing I want to stress about one voice writing for the station. I believe that the station needs consistent narration. I am a nerd and love to watch documentaries. Imagine watching a documentary and the writing style keeps changing. Your station’s imaging voice is the narrator of your brand.

Over time, I have used a variety of different imaging voices on my stations. Generally, I pick these voices based on the personality of the station. There are certain imaging voices that just don’t fit on one station, but I want the voice that didn’t fit on my next station. It is a feel. Your radio station should not sound impersonal or mechanical. Every news/talk station is a living, breathing, entity. You must demonstrate that fact every hour of each day.

Barrett Media produces daily content on the music, news, and sports media industries. To stay updated, sign up for our newsletters and get the latest information delivered straight to your inbox.

The Interview: Bob Sirott on WGN Radio

Bob Sirott is a Chicago media stalwart. Working in radio at stations like WLS-AM 890 and WGN Radio, in addition to his time in local television has made him a household name.

With that time in the local media spotlight in the Windy City, there are few in the talk radio industry that are as experienced as an interviewer as Bob Sirott.

Now, before we dive into the ins and outs of a recent interview heard on his WGN Radio morning show, I’d like to take a second to point out something I should have noted before.

While speaking with a well-respected, major-market programmer last week, they gave me some constructive criticism. And they were right. There is a difference between a news interview and a talk show interview. And I haven’t always pointed out that distinction. The line of questioning in a news interview should be more rigid, structured, and disciplined than a talk show interview. To be clear, Bob Sirott does a talk show at WGN Radio, and we’ll judge those shows accordingly going forward.

Late last week, Bob Sirott welcomed Marianne Murciano, the founder of Savvy-Planet, to his show to discuss the benefits of “Dry January.”

I picked this interview for two reasons. One, I wanted to hear the conversation, because the subject matter piqued my interest. And secondly, perhaps most importantly, because Marianne Murciano is Bob Sirott’s wife and I wanted to hear what a husband interviewing a wife sounded like — both the good and the bad, because I can envision how it would go for me, let alone working on a heritage AM radio brand in the country’s third-largest market.

The interview was a short one, covering just over six minutes. Which I think is a perfect length for a morning talk show discussion. ‘Get ’em in, get ’em out,’ as they say.

For the uninitiated, “Dry January” is going the first month of the new year without any alcohol. So, Sirott welcomed his “guest” to talk about the benefits of cutting alcohol cold-turkey to start the year.

He began the interview by giving his wife the floor. After she introduced why the topic may be a more interesting one than the average listener would consider, Murciano then noted that the first reason why Dry January is a good idea is that cutting out alcohol leads to better REM sleep and increased energy. Sirott jumped in and asked why — since he doesn’t drink — he doesn’t sleep better and has more energy, then. It was a funny quip that led to a great response from Murciano “You do a morning show.”

The top 10 list of reasons why Dry January is a good idea continued, with Sirott and Murciano trading pleasantries. Which, is to be expected during a husband and wife discussion.

The WGN Radio host didn’t just roll over and let his wife have the segment. He asked a good question that illuminated the topic for listeners when given the chance. Murciano noted that studies show people who do not regularly consume alcohol often are more willing to try new foods. Sirott jokingly followed up by asking a question that alluded to wondering whether or not those same people were more adventurous in … other … avenues. It was playful, fun, and a wink-wink, nod-nod to those listening.

Overall, before I dove into this, I didn’t know it wasn’t an interview. When you see a guest is going to appear on a show, you don’t necessarily expect them to simply join the show as a quasi-co-host for a few minutes. But that’s how Sirott incorporated the segment. He turned the guest — in this case, his wife — into another member of the show. Just because I didn’t expect that to be the outcome doesn’t mean it was bad. And I always say “Different isn’t bad. It’s just different.”

This interview — which, again, wasn’t an interview — showcases how you can incorporate guests into your show. Sometimes, as the major market programmer told me last week, an interview can be a discussion. And what’s most important is getting the information out there. That’s what Bob Sirott did in this discussion. He let his guest be the star. It’s a testament to his thought process and why he’s had such lasting longevity in the space.

Barrett Media produces daily content on the music, news, and sports media industries. To stay updated, sign up for our newsletters and get the latest information delivered straight to your inbox.

For KFI 640 Morning Host Bill Handel, The Wildfires are LA’s 9/11

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The Wildfires in the Los Angeles region have dominated news coverage in recent weeks, and justifiably so. According to KFI-AM 640 morning host Bill Handel, this is the equivalent of 9/11 in the City of Angels.

Handel would know about the largest stories to hit Los Angeles. 2025 marks the 40th year the host has been in mornings at the iHeartMedia Los Angeles news/talk station.

When asked where it ranked in the top stories he’s covered in his illustrious career, Handel had a quick answer.

“It is certainly probably in the top five, I would guess. Or certainly within the top 10,” he shared. “And for those people that are caught up in the fire, of course it’s the biggest story of their lives, but it’s pretty extraordinary in terms of the devastation. We’re used to wildfires that can actually eat up hundreds of thousands of acres. This didn’t, but where it burned was in the middle of highly dense areas with a lot of houses. 10,000 homes went up over the course of the two fires.

“This was a big big deal. It was a national story, actually was in the international story, but it had a special significance because this was a local story, much like 9/11 was one of the biggest stories in the world but for New Yorkers they had particular significance and that’s the same here. I think I have to make that analogy.”

Bill Handel noted that both his ex-wife and his daughter were forced to evacuate, while he was not in much danger at his Orange County home. While his concern for his family was obvious, he said his job was to block out the noise and focus on disseminating the most important information.

“I’ve been doing this a long time and you have to focus. I mean even to the point where 9/11, there was so much information coming in. We had producers that were throwing me stories from every place,” said Handel. “In any break, I was screaming to get background on Saudi Arabia and Osama Bin Laden, because they knew very early on that he had done it, in the New York attacks.

“I remember there was an army airplane that crashed into the Empire State Building in 1948. I said ‘I want everything about that.’ So, you stay focused because that’s what I do. I’m paid to stay focused and have to. Focus is what I do. What do you do to do your job? Well, it’s what you do you have to do.” 

The story will continue to develop with greater twists and turns. Bill Handel said KFI-AM 640 will stay on top of the story since it will be so important to such wide swaths of the station’s audience. And he shared insight on what he thinks might be next.

“The next step are these fires that are happening again. There’s several steps now. We’re gonna get involved with rebuilding. We’re gonna be talking probably about contractors that are coming in from out-of-state, the fraud that’s gonna go on, the scams that we’re gonna hear about, the insurance problems .tTey were going to occur and one of the big ones is a lot of in Southern California — and this shocked me — were part of the California Fair Plan which is the insurance policy of last resort, when insurance company cannot ensure or will not insure a property.

“People go to this fair plan, that only covers fire insurance. That’s it. Doesn’t cover anything else. You have to pay a lot of money for it. People who have private insurance, Allstate, that had Farmers. I was surprised there was enough money or there is enough money to cover the claims for the private insurance. Because they buy re-insurance, they insure themselves who insure themselves. The California Fair Plan is effectively broke. There is no money in there. The claims are gonna be in the billions. It has $300 million in the plan. So that’s gonna be a huge story, how the state is gonna have to bail out all of these homeowners.”

Times like these — when KFI-AM 640 is at its best, covering the biggest events that matter to its Southern California audience — are why Bill Handel was recently named the top host in the Barrett News Media Top 20 Major Market Morning Show category. He shared that he’s appreciative of the recognition from the news/talk radio industry, more so than other awards.

“It means a lot because look at who voted. These are peers,” said Handel. “These are people in the business and there is nothing as significant. I think as satisfying it’s being told by peers that you are good, anybody behind the mic — anybody in television or radio — you get so many bullshit awards. It is incredible the level of the crap that you receive for just being behind a microphone. This is pretty significant and this is a real honor. It’s something that I wear with a lot of pride. That’s I think the difference.” 

Barrett Media produces daily content on the music, news, and sports media industries. To stay updated, sign up for our newsletters and get the latest information delivered straight to your inbox.

iHeartMedia’s Jingle Ball Reaches 12 Million Viewers

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According to a company report, the 2024 iHeartRadio Jingle Ball concert was seen by 12 million viewers.

The concert aired on December 18 on ABC, across the company’s Top 40 stations, and on-demand with Hulu.

The special curated from Jingle Ball stops in Dallas-Fort Worth, Los Angeles, Chicago, Detroit, New York, Boston, Philadelphia, Washington, D.C., Atlanta, and Miami.

Performers included Katy Perry, Teddy Swims, Paris Hilton, Kane Brown, The Kid LAROI, T-Pain, and many more.

The special was produced by iHeartMedia’s John Sykes, Tom Poleman, and Bart Peters.

Barrett Media produces daily content on the music, news, and sports media industries. To stay updated, sign up for our newsletters and get the latest information delivered straight to your inbox.

Andy Denemark Joins PURE Jingles As Branding Consultant

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Andy Denemark has joined PURE jingles as a branding consultant, expanding the European audio branding company’s presence in the United States.

A release touts Denemark’s extensive expertise in affiliate relations, marketing, and industry communications, demonstrating a solid history of effective collaboration with prominent radio ownership groups and local programmers.

Denemark said of his new role, “I was fortunate to connect with the team at PURE Jingles and was immediately impressed by their innovative and customized approach to audio branding. PURE Jingles’ commitment to helping stations stand out aligns perfectly with my passion for creativity and strategic development. I’m excited to help expand their presence and client base in the U.S. radio market.”

CEO Melvin Sleeking added, “Andy’s extensive experience and deep knowledge of the U.S. radio landscape make him an invaluable addition to our team. His expertise in affiliate relations, marketing, and sonic branding will enable him to guide and support radio stations in selecting impactful audio solutions. Together, we will further strengthen PURE Jingles’ reputation as a pioneer in creative audio excellence while building lasting partnerships in the U.S. marketplace.”

Established in 2001, PURE Jingles specializes in customized syndicated jingles and custom-made imaging that help brands stand out.

Barrett Media produces daily content on the music, news, and sports media industries. To stay updated, sign up for our newsletters and get the latest information delivered straight to your inbox.

Mastering Time Management: Proven Strategies for Home-Based Business Success

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Running a business from home can be incredibly rewarding, offering flexibility and a chance to shape your work-life balance. However, it comes with unique challenges—the chief one being managing your time effectively. Without the right strategies, the comfort of home can quickly become a distraction. This article explores actionable tips to help you manage time for home-based business success.

The Importance of a Structured Schedule

A structured schedule is the backbone of time management. Without clear boundaries between work and home life, it is easy to lose focus or be overworked.

Start by setting consistent work hours that align with your peak productivity times. For example, dedicate your early hours to tackling demanding tasks if you’re a morning person. Use digital calendars or apps to organize your day into blocks of focused work and breaks. This approach ensures you allocate enough time to essential tasks without feeling overwhelmed.

Equally important is sticking to your schedule. Treat your work hours as non-negotiable, just like in a traditional office setting. Share your schedule with family members or housemates to minimize interruptions during work hours.

Creating a Dedicated Workspace

Your environment plays a crucial role in how effectively you manage your time. A dedicated workspace fosters focus and helps establish a professional mindset.

Choose a quiet corner of your home where you can work without distractions. Invest in ergonomic furniture and adequate lighting to make the space comfortable and conducive to productivity. Keep your workspace organized by storing essential tools and documents within arm’s reach while eliminating clutter.

Setting physical boundaries is just as important as mental ones. Make it clear to others in your household that your workspace is off-limits during work hours, ensuring you can concentrate without unnecessary interruptions.

Prioritizing Tasks with the Right Tools

Task prioritization can make or break your time management efforts. Not every task on your to-do list has the same urgency or importance.

Start each day by listing out your tasks and categorizing them based on their priority. The Eisenhower Matrix—a simple tool that divides tasks into urgent, non-urgent, important, and less important—can be highly effective. Focus on completing high-priority tasks first, leaving lower-priority items for later.

Technology can be a game-changer here. Apps like Trello or Asana help you organize tasks visually, making it easier to track deadlines and progress. These tools also reduce mental clutter, allowing you to focus on execution rather than remembering what needs to be done.

Finding Ways to Earn Some Extra Money at Home

For many home-based business owners, diversifying income streams can be a valuable time management strategy. By exploring additional revenue opportunities, you can build financial stability without overextending yourself.

Consider leveraging skills or hobbies to earn some extra money at home. For instance, if you have a knack for graphic design, you could offer freelance services during quieter business periods. Alternatively, creating digital products like eBooks or online courses can generate passive income with minimal ongoing effort.

When adding new income streams, ensure they align with your existing workflow. Overloading yourself with too many commitments can disrupt your schedule and reduce overall productivity. Balance is key to maintaining your primary business focus while supplementing your earnings.

Strategies to Avoid Burnout

Working from home can blur the lines between personal and professional life, increasing the risk of burnout. Protecting your mental and physical well-being is essential for long-term success.

Schedule regular breaks throughout your day. A 5-10 minute pause every hour can recharge your focus and prevent fatigue. Use these moments to stretch, hydrate, or step outside for fresh air.

Set firm boundaries to separate work from leisure. For example, establish a strict end-of-day ritual, such as shutting down your computer or tidying up your workspace. This creates a psychological barrier that signals the end of your workday.

Finally, remember to take care of yourself. Adequate sleep, balanced nutrition, and physical activity are foundational to staying energized and productive. A healthy body supports a sharp mind, enabling you to tackle your tasks clearly.

Leveraging Technology for Efficiency

Technology offers countless tools to simplify and streamline your home-based business operations. The right solutions, from communication to automation, can save you time and energy.

Start with project management software to track progress and collaborate efficiently, primarily if you work with a team. Tools like Slack or Microsoft Teams can centralize communication, reducing the back-and-forth of email threads.

For solo entrepreneurs, automation is a game-changer. Platforms like Zapier or IFTTT connect different apps, automating repetitive tasks like data entry or social media posting. These small efficiencies can add up, freeing up your time for strategic activities.

Finally, consider using accounting and invoicing software to manage finances with ease. Keeping your books in order saves time and reduces stress during tax season.

Staying Motivated and Accountable

Motivation can waver when you’re managing everything from home. Building accountability into your routine helps you stay on track and achieve your goals.

Set clear, measurable objectives for your business. Break these down into smaller milestones to make progress feel achievable and motivating. Celebrate each win, no matter how small, to keep your momentum going.

Finding an accountability partner or mentor can also make a big difference. Regular check-ins with someone who understands your goals can provide encouragement and constructive feedback. Additionally, joining online communities of like-minded entrepreneurs can offer inspiration and new ideas.

Conclusion

Mastering time management is a journey, not a destination. It requires consistent effort, reflection, and adjustment. You can turn your home-based business into a thriving venture by creating a structured schedule, setting boundaries, leveraging technology, and taking care of yourself.

The key is to remain flexible and adapt your strategies as needed. With the right approach, you’ll find yourself managing your time effectively and enjoying the freedom and success that come with working from home.

Krista Hatcher Expands Duties At Z104 Madison, WI

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Z104 Madison’s Krista Hatcher is expanding her on-air presence, adding three hours to her daily show. She will be heard from 2-7 pm and will continue to host her “Madtown Mom Squad” podcast.

A Madison market veteran, Hatcher previously spent time across town at Midwest Family, hosting middays on Magic 98, WMGN, after co-hosting mornings on 96.3 Star Country.

Hatcher told Jockline, “This new platform allows me to do what I love best-chat with my community. Being able to entertain my listeners, highlight local events, and support them brings immense joy to my daily routine.”

Barrett Media produces daily content on the music, news, and sports media industries. To stay updated, sign up for our newsletters and get the latest information delivered straight to your inbox.

How News/Talk Radio Covered the Presidential Inauguration of Donald Trump

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The presidential oath of office was administered to Donald Trump on Monday afternoon, and news/talk radio had comprehensive coverage of the event.

Hundreds of stations around the country aired special coverage of Inauguration Day. Despite the hours of time dedicated to the event, the Oath of Office is actually incredibly short, as it took just over three-and-a-half minutes for both President Donald Trump and Vice President JD Vance to say the words  “I do solemnly swear that I will faithfully execute the office of President/Vice President of the United States, and will to the best of my ability, preserve, protect and defend the Constitution of the United States.”

On the local level, dozens of stations — from 1040 WHO in Des Moines to 77 WABC in New York — had talent in the capital city to witness the event as Donald Trump became just the second United States President to be elected to two, non-consecutive terms.

Additionally, national hosts like Clay Travis, Buck Sexton, and Sean Hannity hosted their programs live from Washington D.C. before, during, and after the inauguration took place. SiriusXM host Megyn Kelly also hosted her program from the capital during the historic day, and offered a special edition of her program on the satellite broadcaster’s Triumph channel, while other coverage took place on SiriusXM Patriot, SiriusXM Progress, and P.O.T.U.S.

At NPR, the network’s coverage was helmed by Michel Martin and Steve Inskeep, while White House correspondent Tamara Keith, and political correspondents Mara Liasson and Susan Davis contributed.

The radio coverage of the inauguration marks the 100-year anniversary of the first time the Oath of Office was heard live on AM/FM radio. In 1925, President Calvin Coolidge was sworn in with radio coverage heard on several stations across the nation. However, his inauguration took place on Wednesday, March 4th, which was the customary date before moved to January 20th in the early 1930s.

Barrett Media produces daily content on the music, news, and sports media industries. To stay updated, sign up for our newsletters and get the latest information delivered straight to your inbox.