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ESPN Bet & FOX Bet Cannot be Compared

Demetri Ravanos
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ESPN Bet & FOX Bet Cannot be Compared

It was always just a matter of time. ESPN was going to put its weight behind a sportsbook in some form or fashion eventually. We may not have known exactly how it was going to happen, but the safe bet was always that it would.

This fall, the speculation becomes reality with the launch of ESPN Bet. Coming so closely on the heels of FOX Bet’s failure, plenty of people have asked the obvious question: is this a good idea?

While the question is understandable, these are two wildly different situations. ESPN has a leg up on FOX right now and will get an even bigger one once its OTT streaming product launches. FOX Bet failed, but not because there is no market for a network-branded sportsbook. It was just the wrong network.

Peter Jackson, the CEO of Flutter, knows what ESPN Bet is capable of. His company owns FanDuel, far and away the leader for US marketshare amongst online sportsbooks. Last week, he told analysts that ESPN Bet is “certainly going to be a formidable competitor” when it launches.

Jackson is not just a competitor with knowledge of ESPN and Disney’s marketing machine. His company was the engine behind FOX Bet. He can tell you exactly where an ESPN partnership has advantages over one with FOX and what that will mean in terms of access and appeal to users, especially the coveted new and casual bettors.

Last month, Neilsen released data on cable subscriptions in the United States. It showed that FS1 has pulled ahead of ESPN in terms of overall distribution. That is something to celebrate if you are FOX. It’s a major milestone for the ten-year old network.

What isn’t worth celebrating are the head-to-head ratings. ESPN is way out in front. FS1 does best when it is showing live sports and the programming around live sports. Major League Baseball, NASCAR and international soccer have been reliable performers throughout the year. The studio programming? Not so much. Now, ESPN does better showing live games than studio programming too, but the disparity between the networks is worth noting. 

If you are a television network trying to use the power of your name and your reach to launch a sportsbook, you need personalities that are cultural touchstones. FOX has a few, but not enough. They are on sometimes, but not often enough. The FOX Bet promotion built around Terry Bradshaw was great, but he is on TV as part of the über-popular FOX NFL Sunday once a week for 18-22 weeks per year and then the show is just gone. It isn’t exactly conducive to keeping FOX Bet top of mind. 

ESPN’s most popular names and faces are Stephen A. Smith (on every day), Scott Van Pelt (on every day), and Mike Greenberg (on every day). It will soon add Pat McAfee who will be on every day. I am sure there will be special promotions for the new ESPN gambling app branded around Monday Night Football, the NBA, college football and more, but those game broadcasts will not be the only high-profile native promotion for the app.

Whenever ESPN finally does launch the direct-to-consumer version of its channel, the ESPN Bet capabilities can truly be kicked into high gear. Dave Portnoy acknowledged that he stood in the way of the Barstool Sportsbook getting approved by a number of state gaming boards. That is a big part of the reason he and Penn worked out a deal to go their separate ways. Now, Penn has two to three years to get the approvals it doesn’t already have and make it easy to bet on the games you are watching on ESPN’s streaming service with the click of a button.

There were any number of reasons FOX Bet failed to grab the marketshare it thought it could. Lachlan Murdoch listed a number of them last year when he spoke to Axios and called the venture “disappointing”. 

Sometimes, it is good to be second to market. A road map of where not to go and what to do better is pretty valuable when entering a new space. Dropping into a starting point that a competitor got to by doing all of the heavy lifting is pretty valuable too. 

I commend FOX for for the effort it put into FOX Bet. I understand why that app’s fate have some in our industry raising their eyebrows at ESPN’s partnership with Penn, but these are two very different situations. It’s not hard to figure out which one you would rather be in.

Being Right Matters to WOR’s Mark Simone

BNM Staff
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Being Right Matters to WOR’s Mark Simone

He arrives at the iHeartMedia building every day, astounded by all the legendary voices he has to pass to the 710 WOR Radio studio. For decades, Mark Simone has been a consistent and undeniably reliable source of information that his listeners can trust. When communicating with his audience, Mark Simone wants to get the story right. His opinion matters little to him because he knows that the audience will return if he can build trust. 

Mark Simone has worked his way up to eventual Hall of Fame status. That’s not a level that’s easy to achieve. He’s confident about the industry’s future and doesn’t allow the radio-weary skeptics to dampen his enthusiasm for his craft. Simone is constantly tweaking things, whether with his delivery, the number of stories he’s using, or what relatable topics he can use to draw his audience in. He understands the intimacy of radio and the importance of conversing with the audience. He recognizes that TV is more focused on aesthetics. 

It’s more common than ever to hear talk radio hosts complain about censorship. It is one of the biggest stories and threatens to overshadow the upcoming presidential election. Talent across the industry feel like they’re being censored or muted by an out-of-control Big Tech.

Mark Simone shared how his Twitter analytics have nose-dived from 12-15 million monthly views to about 600,000. It’s a sentiment shared by major cable network hosts and columnists and possibly the most significant story ever impacting our industry. 

We spoke with Mark Simone about common myths surrounding AM Radio, the differences between good and bad program directors, the media’s misconceptions about former President Donald Trump, and the pressures faced by talk radio hosts that listeners may not be aware of. 

Ryan Hedrick: What are your thoughts on being nominated for the Radio Hall of Fame but not receiving an induction this year? 

Mark Simone: They told me when I was nominated that 86 percent [of nominees] don’t get in the first time. You noticed that this year’s inductees have all been on the ballot for the last few years. There are 20,000 people selected, and then they pick 24 nominations. It’s quite an honor.  

RH: How important is using honest information to establish trust with your audience rather than sharing personal opinions? 

MS: My whole show is about inside information that I can give you. I don’t like a lot of opinions. Even my opinion, who cares what my opinion is? I know anybody and everybody, and I have a lot of sources. I can usually get you the inside story on anything. That’s one reason people listen [to my show]. If you’re right, most of the time, people will keep listening. It’s not about conservative or liberal; it’s about getting it right.  

It’s not a good show unless both the DNC (Democratic National Committee) and the RNC (Republican National Committee) are on the phone complaining after you get off the air. If they’re not, you haven’t done your job. I attack Republicans as much as I attack Democrats.  

RH: What has changed with the news/talk format since Rush Limbaugh passed away?  

MS: We love Rush, but it wasn’t a change caused by anything with Rush. Even Rush would tell you that his show was always evolving, always changing. The same thing with my show; it’s always changing. Sometimes, that’s picking up the tempo or the pace. You used to be able to do one topic for 10 minutes, but now it’s 1-2 minutes. You used to have to do 2-3 topics per show. Now? You might do 45 [topics]. You’re in the Twitter world with more points and fewer words. You have to keep moving.  

RH: How can you tell if your topic on-air isn’t generating many reactions? 

MS: Bill O’Reilly taught me that a topic has to have an emotional connection to the listener. If you talk about fiscal policy, a lot of people listening don’t have any connection to that. But if you start talking about putting red light cameras up or speed traps, people are connected to that. They feel that they want to hear about that.  

RH: What does the media get wrong about former President Donald Trump?  

MS: Everything (laughs). I’ve known the guy for 35 years. He is the nicest guy in the world. I can tell you thousands of stories about acts of kindness that he’s done for people that could do him no good. He’s the nicest guy in real life. He’s brash and he’s boisterous. In real life, there’s nobody nicer and down-to-earth than him.

When he walks into Trump Tower, he knows everyone from the janitor to the window washer. He knows the names of their kids. I know people that were in the Reagan administration and the Trump administration. They’ll tell you that the Trump administration was a much kinder place. I worked with him for years on the Police Athletic League board. He never talks about it, but he devoted 30 years of his life to helping minority kids.  

RH: Do you believe that Big Tech is censoring people? If yes, how does it affect you? 

Mark Simone: There is definite censorship going on. I looked at my Twitter analytics, and I used to do sometimes 12-15 million views a month. Now, suddenly, it has dropped to 600,000. I thought it was just me, but then I went to Fox News to do a show, and I asked every host and conservative columnist, and they all had the same thing [views significantly reduced], and some have had their shadow bans lifted, but I still have mine on.

The worst is Facebook censorship. They are just awful. I’ve received violations for just a very funny meme about President Joe Biden that nobody could take seriously. Facebook is the worst when it comes to censorship.  

RH: Some automakers have been considering eliminating AM radio. What do you think about this since you are currently on the AM band? 

MS: There are a couple of myths about AM Radio. There’s always a myth about it dying. I saw this trade magazine article, and it said, ‘This is it; AM Radio is dying.’ It was from January 1966. I mentioned this on the air, and a listener sent me an article from 1948, when television was invented. They’ve always been saying AM Radio is dying. Talk radio is bigger than ever. AM Radio is doing very well. 83 million people listen to AM Radio every week. Only 28 million watch network television, and only 25 million read newspapers.  

You could argue that the demographics are older, but we don’t worry about that. The only problem we have is that we have too many commercials. I hate to say that, but we have 5–6-minute breaks. We’re just sold out as far as advertising: we have the smartest audience and the richest and most upscale audience.  

RH: What pressure do you think talk radio hosts are under that the listening audience may not be aware of?  

Mark Simone: That’s one thing about talk radio that people don’t realize. It’s a lot of pressure when millions of people are listening to you, and you have to talk for 20 minutes at a time and keep those people listening. I do a lot of TV shows. But when you’re on TV and sitting on a panel with two other people, you only talk for about two minutes. The host does everything.  

But with talk radio, they point at you, and the light goes on, and you have to talk for the first 20 minutes, and it usually starts with a monologue. I fill in for Hannity a lot. That’s 17 million listeners. That’s a lot of pressure for anybody.  

RH: Tell me about the management team at 710 WOR. What are their qualities, and how do they contribute to your success? 

MS: You have Tom Cuddy, who’s just about the most experienced program director working in New York. He’s run dozens of stations, networks, and everything. We also have Thea Mitchem, who runs the whole cluster. She’s a programming genius. You have Bernie Weiss, who runs iHeart New York and is a sales genius and just wrote one of the best-selling books about sales. It’s like an all-star lineup of executives.

When I go to work, it’s like walking through the Radio Hall of Fame. When I get off the elevator, to get to my studio, I have to walk by Jim Kerr, Elvis Duran, Charlamagne Tha God, and Angela Yee. And, on the way out, I’m passing Angie Martinez, Sean Hannity, Clay Travis, and Buck Sexton; it’s an amazing place.  

RH: What is the difference between a bad program director and a good program director?  

MS: A bad programmer wants to hear what he likes. He is totally tone-deaf to the audience. A good program director has a good ear and is a genius with numbers and metrics, data, ratings, marketing, and surveying people.  

RH: How much longer do you want to keep doing talk radio?  

Mark Simone: I didn’t know it had an ending (laughs). iHeartMedia is the best audio/radio operation in the world. I asked somebody one day, ‘What if we just go away?’ They said, ‘We’ll just go to Amazon’, because apparently, Amazon is trying to get itself into the talk radio business. Very quietly, Amazon is trying to develop talk radio. So, don’t think it’s dying; Amazon doesn’t go into dying businesses.  

I’ve talked to different agents. The person I talked to was a great agent. They’ve all told me they’ve been approached by Amazon looking for executives and talk radio talent. They are testing it behind the scenes. Amazon is putting together this thing where anyone can do a talk show, anybody can do a podcast, but what I’m talking about is quietly, behind-the-scenes, they’re talking to some serious people about doing it for real. Real professional talk radio.  

The Monthly Secret Behind PPM Ratings

Dr. Ed Cohen
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The Monthly Secret Behind PPM Ratings

When you look at a PPM monthly, you probably assume that you’re looking at one cohesive sample. You’re right…up to a point. In this column, I’ll attempt to take some of the mystery out of how PPM samples are used to create the Nielsen estimates.

First, there’s average quarter hour, the bedrock estimate, and the one that drives your bonus plan, if you have one. In the diary service, the samples differ each week. As we’ve all known since the beginning of our careers (because the diary dates back to the mid-’60s, which is likely before any of us started in this crazy business), the diary keeper tracks their listening for seven days, meaning there is a unique sample for each of the twelve weeks of the survey period (or 24 weeks if you’re in a condensed or “two book average” market). That’s fairly straightforward.

PPM is different. Panelists can be “intab”, in other words, supply good data and are in the tabulation (hence “intab”) for one day and not the next. Remember that the panelist’s meter has to have eight hours of “carry time” or motion in a PPM day to qualify (five hours for 6-17s). Being intab or not for any given day has nothing to do with media usage. 

If the panelist’s meter registers the requisite eight hours of motion, all of their listening counts.  If not, well, none of it counts even if your morning show was part of their listening for that day. In case you’re wondering, the typical intab rate is in the 80-85 percent range. You can find your market’s monthly average in the e-book.

The number of panelists in the sample varies each day and you can see this in the PPM Analysis Tool. Weekdays have more intab than weekends. Holidays are a problem and Nielsen has typically offered bonuses to panelists if they carry their meters during major holidays. I once did a “Welcome to PPM” panel in a new market and remarked about parents making their kids put on their meters before they could open their Christmas gifts. 

Also, remember that new households are being added and dropped from the panel on a continuing basis. Some new panelists may have been in the sample for just a few days when the month ended and others were there for a week or two at the beginning and then left.

The best way to think about PPM is that a monthly is an average of 28 one-day surveys. The individual days are averaged together to create the monthly, but the number of panelists differs for each day of the measurement month. 

Then there is the cume question. Let’s see a show of hands: how many of you knew that when you run a weekly cume, the sample base is smaller than for the AQH? 

For example, if you run Monday-Friday 6 AM-7 PM, the sample base for the weekly cume is smaller.

In order to be in the weekly cume estimates, a panelist must have been intab for at least six days of the week (Thursday-Wednesday). However, even if the panelist was intab for just one day that week, their listening was used for that one day and is included in the AQH average daily cume, but not the weekly cume. Here’s a little cheat sheet for you:

EstimateWho’s In It?
Average Quarter HourEveryone in the sample w/required motion at least one day
Daily CumeEveryone in the sample w/required motion at least one day
Weekly CumeIntab 6 or 7 days in a week

I knew you’d ask why not put all the intab into the weekly cume and here’s the main reason: The more days you participate in the survey during a week, the more likely we’ll see a full picture of your listening, especially the different stations you may hear for less time than you spend with your P1 station. 

This likely increases the cume for all stations and it’s something worth knowing and understanding when you look at the data. The Analysis Tool will tell you the sample sizes in the upper right-hand corner of the screen when you do a run.

Next obvious question: Does it matter? Well, maybe. First of all, the policy makes sense. A panelist who may have been in tab for only a couple of days in the week will not give as good a representation of their weekly cume listening as someone who was in more days. 

Further, that policy syncs up with the diary where six “good” days are generally required (there is a way for a five “good” day diary to be intab as well, but it’s a more unique situation). And if there is something that ratings services like, it’s consistency.

The one place where it may have an effect is when you really “slice and dice” the data. It’s possible to have a run where you can see AQH estimates, but no cume data, because you have at least 30 panelists for AQH, but not 30 for cume. Won’t happen often but it can. Otherwise, the policy has always had my seal of approval.

Let’s meet again next week.

Pat McAfee: ‘The New Generation of Insiders Aren’t Exactly Insiders’

BSM Staff
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Pat McAfee: ‘The New Generation of Insiders Aren’t Exactly Insiders’

Pat McAfee respects, in some ways, what guys like Dov Kleiman and Twitter accounts like JPA Football do, but says that to consider them league insiders is a bit of a stretch.

Last week the JPA account accused Kleiman of copying their tweet, which lifted from Gregg Rosenthal’s article of the top 50 free agents in 2024.

ESPN’s Mina Kimes screenshotted the tweet and posted with her own comments on the uncredited aggregation at hand, and NFL insider Ian Rapoport retweeted a follow up tweet from Kimes linking to Rosenthal’s article.

“I just liked how Mina Kimes called attention to the work that Gregg does, and so I wanted to retweet it because Gregg is a good colleague and I wanted everyone to see his list of however many free agents that was,” Rapoport said jokingly when asked about the retweet on The Pat McAfee Show Friday.

McAfee said he had a different label for what those guys do.

“This next generation here of ‘news accrue-ers’ I will say, because they accrue information and kind of gather news and then they release it through their twitter accounts,” he said. “It’s a new angle. It’s not an insider, it’s not a pundit, but kind of a little bit of punditry in the news. They’re not really bloggers, but kinda. Because they’re giving their takes. And then sometimes not letting people know the context of the things that they’re saying and starting an absolute shitstorm. But I appreciate that they’re hustling trying to make it out there.”

Rapoport said a lot of times they post without proper context or credit.

“I don’t know the alternative,” he said. “I don’t know why they exist, just being honest. But I don’t know the alternative.”

KNBR Deletes John Lund’s Rant Against Raiders’ Treatment of Greg Papa

BSM Staff
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KNBR Deletes John Lund’s Rant Against Raiders’ Treatment of Greg Papa

Last week KNBR host John Lund sounded off on the Las Vegas Raiders for how they treated his co-host and former Raiders play-by-play voice Greg Papa.

Papa, who is now the voice of the San Francisco 49ers, was on location covering joint practices between the Niners and the Raiders. Lund alleged that Vegas staff put restrictions on Papa’s access and tore into the team for not letting go of a feud from several years ago.

Lund’s comments on Papa & Lund were posted across the station’s social media channels last Thursday but were quickly deleted.

No reason for deleting the rant was given by KNBR, but Awful Announcing pointed out that a couple Raiders reporters stated that the situation with Papa wasn’t what Lund made it out to be.

Papa hasn’t addressed any alleged unfair treatment publicly.

Colin Cowherd: ‘I Was Right on Baker Mayfield So There’s No Reason to Pile On’

BSM Staff
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Colin Cowherd was intrigued by a quote Buccaneers quarterback Baker Mayfield gave last week at training camp, and he said he wasn’t going to add to his already well documented list of reasons why he’s not a Mayfield fan.

“I was very right on Baker Mayfield,” Cowherd said Friday on The Herd. “And so I’m always reticent to go back and bang on Baker because I won and there’s no reason to pile on.”

Mayfield spoke about living up to expectations filling the void left by Tom Brady’s retirement, and he commented that he’s doing it his own way and that’s why he has a love or hate relationship with fans.

Cowherd said that Jalen Hurts in Philadelphia and Lamar Jackson in Baltimore do things their own way as well, but they’re more liked by their respective fanbases and football fans in general. While he feels like Mayfield is unlikeable, to say that people hate him is just not true.

“America has always celebrated unique. We’re fascinated by it. You are, I am,” Cowherd said. “Nobody hates Baker. I don’t hate Baker. I’m disappointed. And what he did is a cautionary tale.”

Cowherd added that ultimately Baker failed in Cleveland despite having the tools around him to be successful. He felt like Mayfield couldn’t get out of his own way.

“Baker was too busy calling out the medical staff, distracted by a dozen commercials – albeit funny ones. Not getting along with OBJ, all in the sake of appealing to his worst sensibilities – ego,” Cowherd said.

Colin Cowherd’s criticisms of Baker Mayfield stretch back to before the Browns took the quarterback with the first pick of the 2018 NFL Draft. The two have sparred verbally on Cowherd’s FOX Sports Radio show and on Twitter. The host has been critical of Mayfield for everything from his attitude to the number of commercials he is in to his belief in UFOs.

FanRun Radio Knoxville Sold to MH2 Media

BSM Staff
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FanRun Radio Knoxville Sold to MH2 Media

FanRun Radio on 105.7 FM and 1340 AM in Knoxville is now under new ownership.

The station, which is Knoxville’s FOX Sports Radio affiliate, was sold from current owner Hodges Media for $200,000 to MH2 Media according to Radio Insight.

While FanRun Radio does air FOX Sports Radio programming, the station largely is live and local every day from 7 a.m.-8 p.m.

That local programming was in the news earlier this year. Midday host Cody McClure was the subject of nationwide headlines after he was carjacked while driving for Uber.

KMOX Hires Sean Malone as News Reporter

BNM Staff
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KMOX Hires Sean Malone as News Reporter

AM 1240 KFMO Program Director and host Sean Malone has been added to KMOX in St. Louis as a news reporter.

“On Monday, I begin my first day as a news reporter for KMOX in St. Louis,” Malone said in a social media post announcing the move. “KMOX is a legendary station here in St. Louis and across the Midwest and to be given work there is truly an honor.”

During Malone’s tenure leading AM 1240 KFMO, the station was named Missouri Broadcasters Association Station of the Year in 2023.

Malone had served as the Farmington, Missouri news/talk station’s Program Director since 2019.

“I’ve truly loved my time working here for and with wonderful people who entrusted me to rebrand and grow KFMO into what it is today,” Malone added.

SNY New York Mets Broadcast Booth Documentary Premieres Tonight

BSM Staff
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SNY New York Mets Broadcast Booth Documentary Premieres Tonight

As the New York Mets welcome the Atlanta Braves to Citi Field for the first of four games, fans will be looking forward to much more than just the action on the field. The Mets’ television broadcasting trio of Gary Cohen, Keith Hernandez and Ron Darling is in the midst of its 18th year together in the SportsNet New York (SNY) broadcast booth and is considered by many to be must-see television.

GKR, the monogram for the booth, has been reflecting on what it has been like working together and serving as the soundtrack of Mets baseball over the years. Following Friday night’s postgame show, SNY will premiere a documentary – Gary, Keith & Ron 18 – which details the formation and evolution of the broadcast booth over the years.

Throughout the documentary, there are interviews with each of the broadcasters filmed from various locations at the ballpark, along with a group session where they converse with one another about their work. Cohen, Hernandez and Darling are consistently ranked among the top broadcast booths in the sport by fans in various polls – and each of them are members of the New York Mets team Hall of Fame.

Over the offseason, Cohen was named as a finalist for the Ford C. Frick Award, given by the National Baseball Hall of Fame and Museum for excellence in broadcasting. This year’s award went to Pat Hughes, the radio play-by-play voice of the Chicago Cubs, but it is entirely plausible Cohen could be on his way to a win in the near future based on the respect he has garnered around the industry.

The respect for Cohen, along with his partners, is demonstrated through a series of interviews throughout the presentation from colleagues and fellow broadcasters – including Bob Costas, Kevin Burkhardt, Howie Rose and Steve Gelbs.

Throughout the hour-long presentation, fans will be treated to looks back at some of the most memorable moments in the booth. Cohen’s iconic calls, Hernandez’s hitting philosophies and Darling’s pitching acumen are all thoroughly on display. Entertaining moments, including “Media Guide Musings,” broadcasting from the upper deck of Shea Stadium and visits from special guests in the booth are also included in this retrospective.

On-air chemistry is an indispensable aspect to any stellar broadcast, and the three broadcasters expound upon what made them feel comfortable with one another. The documentary also emphasizes the unique broadcast style of the trio complete with anecdotes and reviews of footage over the years.

All of the broadcasters were influenced by the Mets’ first broadcast trio of Bob Murphy, Lindsey Nelson and Ralph Kiner, which called games together for 17 seasons on radio and television. Now in their 18th season together, Gary, Keith and Ron have broken a record. They find it difficult to grasp the magnitude of their impact and how they will be remembered by generations of Mets fans as the soundtracks of summer.

It all starts with a look back at Murphy, Nelson and Kiner before focusing on how GKR ended up working together. After individually breaking down Cohen, Hernandez and Darling, the focus centers on the role of the field reporter – a role predominantly performed by Burkhardt and Gelbs. Everything concludes with an affirmation of just how revered GKR is by New York Mets fans and those in baseball at large.

There is a humility evident among the three broadcasters as they sit around a table and ruminate over how they are keeping a tradition alive started by the original Mets broadcasters. In the end, GKR continues to influence generations of media professionals and keep fans informed and entertained through the ebb and flow of the 162-game regular season.

The documentary premieres Friday night after the New York Mets postgame show on SNY, which airs immediately upon the conclusion of the team’s matchup against the Braves. Coverage of the game begins at 6:30 p.m. EST with Mets Pregame before the studio turns it over to Cohen, Hernandez and Darling at 7 p.m. sharp.

Nick Kayal: Nobody Talks About Fox News When Things Are Going Well

BNM Staff
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The parent company of Fox News reported strong financial results in the second quarter despite challenges and a $787.5 million settlement with Dominion Voting Systems. 1210 WPHT host Nick Kayal wondered why we hear about the negatives surrounding Fox News, but rarely the positives.

“Nobody writes about Fox doing good,” Kayal said Friday after noting Fox News has seen financial growth since Carlson’s exit. “It would only be a story if ‘Oh my god, they’ve lost 58% of their audience and Tucker Carlson, he took all the audience with him’.”

Kayal then added that the shine may have already come off Tucker on Twitter.

“The fanfare for Tucker’s Twitter episodes has really gone down. But you know, he’s had episodes almost on a weekly basis. I’ve seen them. I don’t think there’s anything special like the first couple were like, ‘Okay, this is pretty good’. And now it’s kind of like people could be — it could be the summertime.”

During its earnings call earlier this week, Fox Corp. reported that while its advertising revenue dropped 4%, its affiliate fee grew by 3% and the television division was up 9% total.

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