The Chasm Between Clients and Radio Sellers
"We need to remind our customers that branding is not an expense. It is an investment in the life and health of their company."
Why an Accuracy Over Speed Strategy Has Led the Media to Lose Audience Trust
Your platform does not matter. Your market does not matter. What channel number you have or radio signal you broadcast on does not matter. The only value media companies have is trust.
How the Podcast Industry Fell Into the Same Trap as TV and Radio
Part of what made podcasts special in their early days was how they broke free from the traditional interview mold.
Colin Cowherd Reflects On His Journey To The Radio Hall Of Fame
"I wish I was better at enjoying the moment because I feel like the last eight or nine years with iHeartRadio and FOX Sports Radio have just been unbelievably great"
Accountability in Voicetracking: What Radio PDs Still Don’t Get
"It starts with middle management taking ownership of the brands they run instead of hiding behind excuses and blaming jocks and corporate cutbacks for their failures."
The More Important Question For News/Talk Radio Leaders Searching For Tomorrow’s Stars
So many have been so preoccupied with finding the next batch of stars, they didn't tackle the more pressing matter.
How ESPN’s ‘Frozen Frenzy’ Expands on What ESPN Can Do With a ‘Redzone’ Model
"With interviews, insight, and information, Frozen Frenzy is a joyful and jovial Zamboni ride around the NHL"
Apps Are The Most Underrated Asset in Radio
"Owning this piece of your brand in the digital space elevates your personal brand, sharpens your digital skills, and future-proofs your career."
From Artists to Algorithms: How Gen Z’s Listening Habits Are Accelerating AI in Music
"Why do you think there as such a huge push to buy up catalogs in the last few years?"
The Return of Resonance: Olivia Dean and the End of the Viral Era
Forget the 15-second dopamine chase. Olivia Dean just proved that attention spans aren’t dying, they're just tired of bad songs. The past five years...
