"If the CEO of the country’s largest radio broadcaster has spent more than a decade telling investors that the company knows exactly what is wrong, then the natural question becomes: What has been done to actually fix it?"
"Barnes and Jackson are bold and brash, but when I watch All the Smoke, I see two guys who truly respect the games. They can sit and reflect on great sports moments while also bringing a level of realism and grit to the conversation."
"Understanding how our industry influences consumers’ decision-making doesn’t eliminate that influence, but it does encourage more thoughtful, impactful and compelling buying habits."
If you're running a news operation and you actually want to meet consumers where they are, you need more than one lane. You need an audio strategy, a long-form video strategy, a short-form video strategy, and a written strategy.